AWS seeks an AWS Marketplace Channel Program Manager to support the execution and operational excellence of channel expansion initiatives with consulting partners (Resellers SI/GSI MSPs and Distributors). This role will focus on day-to-day program management process optimization and operational support for AWS Marketplace channel programs including DSOR CPPO ProServ and Channel Incentive Programs.
Key job responsibilities
DSOR Program Management
Own operational execution across DSOR workflows including intake management partner inquiries and internal coordination
Structure and refine intake and workflow mechanisms to support scale and reduce manual triage
Maintain clear visibility into program status dependencies and risks through standardized tracking and reporting
Develop and maintain centralized enablement assets FAQs and self-service resources based on recurring partner patterns
Identify opportunities for process automation and efficiency improvements
Channel Incentive Program Support
Support operational execution for channel incentive programs
Manage program communications partner inquiries and documentation
Coordinate payout processes validation workflows and program closeout activities
Improve data access and reporting workflows to reduce manual dependencies
Ensure process consistency and documentation during program transitions
Process Documentation and Optimization
Document workflows across AWS Marketplace channel programs
Identify high-friction repetitive tasks suitable for automation
Create and maintain process documentation standard operating procedures and knowledge base articles
Implement structured task and workflow management systems
Support the development of scalable processes that enable partner self-service
Cross-Functional Collaboration
Work closely with Partner Development Managers (PDMs) Finance Legal Business Development and Partner teams
Serve as operational liaison between AWS Marketplace COE and Partner Organization
Support communication and coordination across global stakeholders
Escalate issues and dependencies to appropriate leadership channels
Contribute to best practices and GTM model development for consulting partners
Reporting and Governance
Establish and maintain centralized tracking for tasks deadlines and program metrics
Provide regular status updates on program health operational load and key risks
Maintain single source of truth for program documentation and transition materials
Support data-driven decision making through consistent reporting and analysis
A day in the life
Youll spend your day managing operational workflows for AWS Marketplace channel programs responding to partner inquiries coordinating with cross-functional teams and identifying process improvements. Youll work with PDMs to resolve partner issues update program documentation track key metrics and ensure smooth execution of channel incentive programs. Your focus will be on operational excellence partner experience and building scalable processes that support global channel growth.
About the team
The Channel Strategy team within the Consulting Partner Center of Excellence (CCOE) drives initiatives that address challenges and opportunities for AWS Consulting Partners. The team focuses on partner capability development program execution and operational excellence to scale AWS Marketplace adoption globally.
- Experience working with data and leveraging analytics to make decisions
- Strong written and verbal communication skills with ability to communicate clearly to different audiences and work effectively across cross-functional teams
- 5 years of program management operations or business development experience with demonstrated ability to manage complex workflows across multiple stakeholders
- Experience with process documentation workflow optimization and operational excellence
- Self-motivated with ability to work independently and manage multiple priorities
- Experience working in a matrixed environment influencing strategy and achieving goals by working across the organization
- Experience with AWS Marketplace cloud marketplaces or partner/channel programs. Knowledge of consulting partner ecosystem (SIs GSIs Resellers MSPs Distributors)
- Familiarity with partner incentive programs and payout processes
- Bachelors degree in Business Administration Management Engineering or related field
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