Product Marketing Manager I

Razorpay is one of Indias leading full-stack financial technology companies powering the way businesses move manage and grow money. Founded in 2014 by Harshil Mathur and Shashank Kumar with a simple vision to simplify payments for Indian businesses weve since grown into a fintech powerhouse driving Indias digital payment revolution.

Razorpay powers millions of businesses with a smarter scalable stack that goes beyond transactions to help them truly build and grow.

From seamless checkouts to payroll automation across India Singapore and Malaysia weve been engineering a fintech ecosystem thats redefining how money moves across Asia and were just getting started.

Today that ecosystem supports everyone from early-stage startups to some of Indias largest enterprises enabling them to accept process and disburse payments at scale while expanding into new ways of managing money more efficiently.

Our scale speaks volumes: Razorpay processes $180 billion in annualized transactions powering leading businesses like Airbnb Facebook WhatsApp Airtel CRED BookmyShow Zomato Swiggy Lenskart Mirae Asset Capital markets Indian Oil National Pension Scheme and over 100 of Indias unicorns. With strong roots in India and growing operations in Southeast Asia we are shaping the next chapter of financial technology across the region.

We are backed by global investors including GIC Peak XV Partners (formerly Sequoia Capital India & SEA) Tiger Global Ribbit Capital Matrix Partners MasterCard and Salesforce Ventures having raised over $740 million to date. Strategic acquisitions including Ezetap (POS and offline payments) Curlec (Malaysia expansion) BillMe (digital invoicing) and POP (rewards-first UPI) along with earlier moves in fraud prevention payroll and lending have further strengthened our platform and widened our footprint across Asia.

But what truly sets Razorpay apart is our culture. At Razorpay ownership is our oxygen you own what you build with no micromanagement or red tape just the runway to make your ideas fly. Learning is a lifestyle if youre curious youll feel at home here. People > Pedigree we hire for attitude hustle and hunger more than degrees. Transparency thrives over titles this is where interns question CXOs and CXOs say thank you. Guided by our values of Customer First Autonomy & Ownership Agility with Integrity Transparency Challenging the status quo and a strong belief that Razorpay grows with Razors youll be part of a 3000 strong team building not just products but the financial infrastructure of the future.

About Razorpay

In 2014 what started as Indias first payment gateway built for startups is now one of Indias youngest FinTech unicorns with a $8 billion valuation and the single best destination for all things payments and business banking. Razorpay offers an integrated platform for all things payments and business banking helping millions of small and large businesses simplify and accelerate every aspect of their financial journey.

Today Razorpay is a 2500 fun bunch of spirited analytical and ambitious folks building first-of-its-kind technologies for the fintech ecosystem. We are a bunch of hungry mavericks here to empower 8 million businesses in their digital transformation and enhance the payment experience of over 500 million end consumers in the next twelve months.

And we are just getting started. Come and join this club of thinkers innovators dreamers and challengers.

About The Payment Team

The Razorpay Payments team comprises some of the brightest minds in engineering product management product marketing design and analytics. We are the core team behind Razorpays payment suite which is the preferred choice for 8 million businesses in India. Together we are leading the innovation in building the best in class seamless and secure payment experience for customers and businesses alike. This team is working on solving some of the critical problem statements which impact the financial ecosystem of our country alongside regulators institutions and businesses. Building stable scalable and compliant building blocks for growth of our partners identifying needed states and solving existing challenges is all in a days work for us.

Razorpay offers you the chance to work on impactful & challenging problem statements an environment with an amazing peer group and an opportunity to be a part of the payment and digital economy revolution in India!

Job Summary

The PMM team at Razorpay is responsible for identifying new product innovation opportunities as well as maximizing the potential of our existing products. They are aligned with individual products and own them through the product journey. Responsible for the growth of the product aligned to company goals the PMM is expected to be the internal and external evangelist. They are responsible for launching the product as well identifying new avenues and opportunities.

Roles and Responsibilities

• Product Marketing Strategy: Own the local maxima for your product. Define and execute GTM for new launches and campaigns for driving growth.
• Go-to-Market: Devise a go-to-market strategy to achieve overall business targets with cross-collaboration with sales marketing and product teams. Prepare compelling solution sales plays for multiple buyer personas solving for differentiated business needs. Drive teams with sales plays and GTM campaigns to achieve organizational goals
• Market Landscaping and Research: Talk to customers conduct market research work with our product analysts and acquire insights that will deepen our understanding of target market segments and relevant audiences.
• Product Evangelist - Act as an evangelist for your product internally and externally. Create brand awareness for your product in line with the Razorpay payments and overall Razorpay brand.
• Optimize Across the Funnel: Work closely with Sales analytics Product and Marketing to continuously optimize and track the funnel for your products.
• Product Innovation: Be on top of the voice of the customer as well as the happenings in the competitive landscape and the industry as a whole to include the product roadmap.
• Enable User-Facing Teams: Enable and train the Sales Marketing and Customer Success teams by owning and driving the creation of collaterals content and demo. Enable sales and business teams with lead generation and industry fitments as well as through sales kits and various collaterals such as testimonials case-studies to better the conversion funnel

Desired Skills and Experience

• At least 4 years of relevant experience in Product Marketing or Product Strategy
• Exposure to Fintech and SAAS technology products in a strategy/marketing/product capacity is a plus
• Skillsin navigating processes and experience in amajor industry (such as FSI Ecommerce B2C Internet First companies etc.) arepreferred
• Ability to interact and understand executive management and C-Suite executives
• Ability to independently lead and deliver on projects right from conceptualization to execution
• You have excellent verbal and written communication skills
• You are curious about metrics execution processes macro trends
• You are ambitious and have a natural focus and bias toward outcomes