Marketing Technology Engineer

Build What Makes Marketing Work Smarter.

At Delta Defense technology supports a mission much larger than marketing. As a Marketing Technology Engineer youll help build the systems that connect millions of responsible Americans with training education and resources that help them protect what matters most.

Youll work across customer data analytics automation personalization experimentation and attributionowning the technology that powers meaningful experiences from first touch through long-term member engagement.

If youre looking for a role where you can influence architecture solve complex data challenges and see the impact of your work every day this is an opportunity to build something bigger than campaigns.

While this is not a traditional software engineering role it requires working knowledge of MarTech concepts such as JSON dataLayer structures event schemas Regex Liquid or similar templating logic HTML/CSS SQL lightweight JavaScript APIs webhooks and structured customer data.

Essential Duties and Responsibilities:

• Configure maintain and support marketing technology platforms including marketing automation CDPs analytics tools tag management systems CMS tools CRM-connected workflows testing tools and affiliate or partner tracking platforms.
• Implement validate and troubleshoot digital tracking across websites landing pages campaigns lead funnels customer lifecycle touchpoints affiliate journeys and sales handoffs.
• Support event schemas dataLayer usage pixels SDKs URL parameters UTM standards campaign attribution affiliate tracking parameters and analytics reporting requirements.
• Translate business needs into technical requirements including tracking plans audience logic platform configurations integration requirements QA plans and reporting specifications.
• Validate and troubleshoot JSON payloads event properties user traits lead attributes webhook data API responses destination mappings and data type issues that impact reporting activation personalization or downstream systems.
• Build and support audience segments lifecycle workflows campaign triggers personalization rules suppression logic lead nurture flows and data activation workflows across marketing and sales systems.
• Use practical MarTech technical skills including Regex Liquid or similar templating logic HTML/CSS light SQL lightweight JavaScript and browser developer tools to support QA troubleshooting personalization campaign rendering data validation and platform configuration.
• Partner with Marketing Sales Analytics Data Engineering Product B2B affiliate/channel stakeholders vendors and IT teams to support lead capture routing attribution customer data activation and campaign measurement.
• Create and execute QA plans for tags events audiences campaigns personalization links integrations consent behavior attribution parameters affiliate tracking lead routing and reporting outputs.
• Troubleshoot data discrepancies broken events missing traits malformed payloads incorrect audience membership failed destinations personalization issues campaign errors affiliate attribution issues and reporting anomalies.
• Support integrations and data flows between marketing platforms sales systems analytics tools CDPs CRMs CMS tools data warehouses internal systems and vendor platforms.
• Maintain clear documentation including technical requirements QA checklists implementation notes event schemas data mapping details troubleshooting guides and platform support processes.
• Apply company standards for privacy consent suppression unsubscribe behavior PII handling vendor access data governance and responsible customer/prospect data use.
• Use approved AI tools responsibly to improve speed and quality of documentation troubleshooting QA planning technical drafting analysis and stakeholder support while validating outputs against source systems documentation data and business context.
• Identify opportunities to improve data quality marketing automation attribution accuracy platform reliability campaign execution efficiency and Marketing Technology team processes.

Skills/Abilities and Education Requirements:

• Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
• A high school diploma or equivalent is required. Bachelors degree in information systems marketing technology analytics web development business computer science or related field preferred; equivalent experience or certifications may be considered.
• 3 years of experience in marketing technology marketing operations technology analytics implementation digital marketing systems data operations revenue operations web technology or a related technical marketing role.
• Experience supporting platforms such as Braze Segment Google Tag Manager GA4 Salesforce CMS tools A/B testing tools analytics platforms affiliate platforms or similar systems.
• Experience implementing or maintaining tags pixels event schemas dataLayer events URL/UTM parameters campaign attribution lead source attribution or analytics instrumentation.
• Working knowledge of JSON event payloads user traits lead attributes API responses webhooks destination mappings Regex Liquid or similar templating logic HTML/CSS light SQL lightweight JavaScript and browser developer tools.
• Familiarity with common tracked-event and customer data types including strings integers booleans arrays objects datetimes and null values.
• Ability to troubleshoot tracking campaign audience integration lead routing attribution and reporting issues across multiple systems.
• Ability to translate business requirements into technical specifications QA plans tracking requirements platform configurations audience logic and reporting requirements.
• General understanding of digital marketing lifecycle marketing B2B marketing affiliate marketing lead generation attribution customer engagement sales enablement privacy consent PII handling unsubscribe/suppression behavior vendor access and responsible customer/prospect data usage.
• Strong analytical problem-solving documentation communication and stakeholder-management skills including the ability to explain technical concepts to non-technical audiences.
• Ability to work independently and collaboratively in a fast-paced environment with shifting priorities.
• Demonstrates the Core Values of Delta Defense LLC.

Salary range $ based on experience. This role is also bonus-eligible for company incentive plan.

Why Work at Delta Defense

Because culture mattersand ours is legit.

• Fast-paced mission-driven and genuinely fun
• #25 on The Wall Street Journals 2025 Top 100 Americas Most Loved Workplaces
• Newsweek Top 100 Americas Most Loved Workplaces (2023 & 2024)
• Inc. 5000 Fastest Growing Private Companies 14 years in a row

Most importantly your work here actually matters.

Youll help Americans protect themselves their families and their freedomsevery single day.

Learn more & apply here: Defense LLC is the private company that provides Marketing Operations and Customer Service for the USCCA. The USCCA safeguards life freedom and finances for responsible American gun owners. Learn more about the USCCA at Experience:

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