Social Media Manager

JOB BRIEF

We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.


RESPONSIBILITIES

• Using social media marketing tools to create and maintain the company’s brand

• Working with marketing professionals to develop social media marketing campaigns

• Interacting with customers and other stakeholders via the company’s social media accounts

• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements

• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities 

• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs