Manager, Web Content Manager

Ready to build the future with AI
At Genpact we dont just keep up with technologywe set the pace. AI and digital innovation are redefining industries and were leading the charge. Genpacts AI Gigafactory our industry-first accelerator is an example of how were scaling advanced technology solutions to help global enterprises work smarter grow faster and transform at scale. From large-scale models to agentic AI our breakthrough solutions tackle companies most complex challenges.
If you thrive in a fast-moving innovation-driven environment love building and deploying cutting-edge AI solutions and want to push the boundaries of whats possible this is your moment.
Genpact (NYSE: G) is anadvanced technology services and solutions company that deliverslastingvalue for leading ourdeep business knowledge operational excellence and cutting-edge solutions we help companies across industries get ahead and stay by curiosity courage and innovationour teamsimplementdata technology and AItocreate tomorrow to know us onLinkedInXYouTube andFacebook.

Inviting applications for the role of Manager Web Content Manager!
You will lead the planning execution and optimization of brand and promotional content across e-commerce websites and digital platforms. You will work closely with cross-functional teams to deliver engaging high-performing web experiences that support business objectives improve customer engagement and drive measurable results.

Responsibilities
Own the management and execution of brand and promotional digital content across primary and internation e-commerce websites supporting desktop mobile tablet applications and user-generated content (UGC)
Partner closely with the Director and cross-functional teams to develop and execute digital content programs that support business goals and improve customer engagement site usability and UX
Manage and mentor Web Content Associates/Specialists providing direction for daily content execution QA reporting and optimization
Oversee homepage content branding and promotional banners landing pages guides videos and seasonal campaigns ensuring accuracy efficiency and adherence to timelines
Lead website content from ideation and prioritization through creative development including branding promotions testing personalization and product recommendations
Coordinate monthly updates and seasonal launches across multiple regional websites
Partner with analytics and optimization teams to monitor and improve key website KPIs including traffic engagement conversion and appointment generation.
Collaborate with SEO teams agencies and cross-functional partners to drive qualified organic traffic through keyword strategy content optimization and technical enhancements
Utilize analytics and SEO tools (e.g. Google Analytics Adobe Analytics Semrush Google Search Console) to measure performance and inform optimization strategies
Support personalization initiatives and A/B testing programs translating insights into actionable content improvements
Oversee post-purchase content channels ratings and reviews customer-generated content (CGC) and moderation workflows in partnership with internal teams and vendors
Manage web production budgets including annual planning monthly forecasting purchase orders and financial reporting
Stay current on digital best practices emerging tools and innovations (including AI) to continuously improve content effectiveness
Qualifications we seek in you!
Minimum Qualifications / Skills
Bachelors degree in marketing Communications or a related field or equivalent relevant experience
Vast experience in digital marketing web content management or e-commerce
Good years of experience working with website content analytics and UX optimization
Experience managing or mentoring team members
Strong understanding of digital KPIs and performance reporting
Proficiency with Microsoft Office and web analytics tools

Preferred Qualifications/ Skills
Marketing or digital certifications (e.g. Google Analytics Adobe Project Management)
Experience with CMS platforms and Adobe tools (e.g. AEM Adobe Analytics)
Background in interactive creative editorial and CRM-driven digital environments
Strong analytical mindset with the ability to translate data into actionable insights
Excellent organizational prioritization and problem-solving skills with a strong sense of urgency
Proven ability to collaborate cross-functionally and influence without authority
Strong communication skills with a customer-first empathetic approach
Familiarity with SEO strategy personalization A/B testing and content optimization best practices
Comfortable working in fast-paced deadline-driven environment
Minimal travel required (1-2 times per year)

Why join Genpact
Lead AI-first transformation Build and scale AI solutions that redefine industries
Make an impact Drive change for global enterprises and solve business challenges that matter
Accelerate your careerGain hands-on experience world-class training mentorship and AI certifications to advance your skills
Grow with the best Learn from top engineers data scientists and AI experts in a dynamic fast-moving workplace
Committed to ethical AI Work in an environment where governance transparency and security are at the core of everything we build
Thrive in a values-driven culture Our courage curiosity and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the 140000 coders tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.
Lets build tomorrow together.

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race color religion or belief sex age national origin citizenship status marital status military/veteran status genetic information sexual orientation gender identity physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity customer focus and innovation.
Furthermore please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a starter kit paying to apply or purchasing equipment or training.