Brand Manager (Gaming)
Brand Manager (Gaming)
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Job Description
Brand Manager
Studio Ellipsis is looking for a cross-disciplinary Brand Manager to help shape and scale the worlds we create. This is not a legacy marketing role its a strategic creative and executional position for someone who understands how great IPs take root and resonate across formats.
Youll work at the intersection of world-building narrative brand strategy and transmedia execution. From comics and digital collectibles to podcasts games and physical products youll help ensure each thread connects and that the brand speaks with one clear voice across all platforms.
What Youll Do:
Lead the development and execution of brand strategies for our original IPs across media and formats (games comics podcasts digital assets physical goods etc).
Own the brand lifecycle across multiple verticals from pitch decks to launch to live ops.
Manage external creators agencies and production partners to deliver world-class content that aligns with brand tone world and goals.
Collaborate with internal teams (Creative Narrative Production Marketing) to ensure a unified identity across all channels and expressions.
Work with our in-house and external marketing teams to craft campaigns that expand awareness deepen engagement and evolve each IPs universe.
Design go-to-market and release strategies that treat the product itself as storytellingmerging brand and narrative into a cohesive experience.
Conduct regular brand health checks: audience insights performance reviewscampaign retrospectives and translate these into actionable pivots.
Stay ahead of the curve on trends in gaming media tech and culture. Track new platforms and narrative formats for IP expansion.
Coordinate with legal to safeguard IP manage licensing and protect long-term value.
Cultivate a collaborative forward-thinking globally minded work culture one that values ideas and execution over ego.
What You Bring:
5 years of experience in brand IP or franchise management ideally in entertainment games or media.
Demonstrated ability to lead multi-platform storytelling and brand development efforts from 0 to 1 (and beyond).
Strong creative instincts and a feel for tone audience and positioning.
Proven project management chops: timeline ownership cross-functional coordination
clear reporting.
Clear communicator with high emotional intelligence and cross-cultural fluency.
Comfortable managing both macro-level strategy and micro-level execution details.
Understanding of IP law licensing models and brand/IP protection strategies.
Data-literate: able to interpret insights and translate them into strategy.
A deep love of narrative and a belief in the power of well-executed world-building.
Bonus: experience with transmedia publishing early-stage IP development or community-driven brands.
Required Experience:
Manager
Employment Type
Full-Time
