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We are growing! The role of Field Marketing Specialist is essential to our teams ability to scale into exciting new markets around the world.
Reporting to the Head of Global Campaigns you will be the goto marketing specialist for your region.
In this role you are responsible for marketing in your region. You will build and execute marketing plans based on local market needs working closely with sales teams and customers to drive targeted initiatives. You will also scale and support global campaigns to regions where we currently dont have field marketing support. This role requires strong project management datadriven decisionmaking and excellent communication skills to align stakeholders and prioritize effectively.
This position requires applicants to be located in the EST zone.
Domain
Develop the annual regional marketing plan based on the gotomarket plans from the business tying in your new business campaigns as well as centrallysupported SEA SEO web PR communications and brand awareness activities
Based on the business objectives own the development of regional new business campaigns (multitouch & multichannel)
Work with central functions like Performance Marketing PR Event Management Social Media Management to execute your campaigns)
Manage regional marketing budgets and recommend allocations
Scale successful regional campaigns globally
Engage with business development sales teams partners and customers in your region to understand market trends and needs
Monitor and analyze the performance of marketing activities provide regular reports identify insights and use those insights to optimize programs
Attend sales meetings to be fully aligned with GTM and regional market insights
On a daily basis monitor incoming leads and MQLs for your region ensuring they have accurate data and that sales has what it needs for fast follow up
Partner with the Global Events Specialist on regional event and regionalize global event plans
Develop content as needed to fill campaign gaps
Qualifications :
Required experience and knowledge
Project Management
Campaign Strategy & Planning
Performance Analysis
Initiative (or Work Autonomously)
Willingness to travel as needed
At least 5 years of direct experience providing regional or field marketing support preferably with B2B technology companies
Additional Information :
IFS Ultimo is based in the Netherlands with more than 2000 global customers is a leading Enterprise Asset Management software provider with a strong reputation for the completeness flexibility and configurability of its SaaS EAM solutions.
In the world of Ultimo asset management processes and the software they require take centre stage. At IFS Ultimo we develop easytouse EAM software for confident asset owners enabling them to optimize productivity maximize asset availability and secure health and safety. We supply outofthebox though supremely flexible software with an unmatched ROI through short implementations seamless integrations and selfservice application management.
Acquired by IFS in July 2022 its parent company operates across all continents with its 5000 employees delivering awardwinning enterprise software solutions to help businesses be their best when it mattersat their Moment of Service.
By joining our team you will have the opportunity to be part of a global diverse environment; you will be joining a winning team with a commitment to sustainability and a company where we get things done so that you can positively impact the world.
Were looking for innovative and original thinkers to work in an environment where you can #MakeYourMoment so that we can help others make theirs.
All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer
Remote Work :
No
Employment Type :
Fulltime
Full-time