Key Result Areas:
Implement strategy road map for C&E segments
- Support the BD managers in building strategy road map for the target segments.
- Includes focus product focus market focus application focus customer details.
- Value creation over competition.
- Define action plans with responsibilities.
Business Development and Value Creation
- Business development through new customers new applications new regions and new products.
- Effective engagement with customers through regular visits along with sales team.
- Understanding customers changing needs & pain areas and coordinate resolution internally. Showcase our product features to create interest.
- Achieve new product approvals through efficient sampling process.
Strengthen the existing pipeline of projects and replicate the success across the region
- Coordination with selected key customers in the region and evolve new futuristic projects with reasonable business potential.
- Monitor progress and feedback from customers on key projects.
- Once successful participate in various relevant industry forums to influence perceptions and create interest from other customers.
- Plan & track sampling and follow up for approvals from customer (for existing product).
Develop market intelligence and support the sales team with adequate market inputs
- Understand Competitor activities for product portfolio & services and benchmark the same.
- Continuous engagement with customers at shop floor levels to gain customer insight.
Create market visibility for Epotec brand in the region
- Participate trade events to show case our products to existing customers distributors & new/ potential customers.
- Participate in seminars & trade shows to showcase our products & capabilities.
- Achieve major product approvals and ensure Epotec brand is enlisted in the Bill of material.
Training and development.
- Functional training needs assessment of sales staff within company and working with our distributors; arrange training in coordination with R&D and ADC.
- Sharing of market information and business scenario.