Senior SEO Analyst

Duties:

BS/BA in Computer Science Marketing or related field.

2 years managing SEO at the enterprise level

SQL and big data mining experience

SEO technical experience

SEO certification a big plus

3 years of agency experience or managing enterprise SEO campaigns

3 year s experience SEM and SEO Experience developing and implementing SEO strategies conducting technical audits and SEO problem solving.

3 year s experience leading projects in a complex environment. 3 year s experience in SEO content development/management within a digital setting.

3 year s experience with Digital Analytics and/or quantitative analysis skills.

3 year s experience conducting keyword research

3 year s experience link acquisition content promotion and outreach

3 years of SEO technical experience including site performance optimization structured data and A/B testing.

Strong understanding of SEM social media and eCommerce Expert in utilizing SEO tools such as SEMRush Ahrefs Conductor Google AdWords Screaming frog or other SEO tools Advanced experience with Google Analytics 360 Google Search Console

Experience working with CMS environments such as Sitecore and WordPress Knowledge of HTML/CSS and website administration

Position Overview:

This position calls for an experienced and talented SEO professional who will support the development execution and ongoing optimization of the SEO strategy for multiple Client domains subdomains and mobile apps.

Responsibilities include developing and prioritizing implementation of SEO recommendations for designated Client domains and subdomains.

Collaborate with IT (Client and vendor) teams in support of SEO initiatives drive early integration of SEO requirements into the web development process.

Monitor Google Webmaster and other SEO tools to identify and investigate existing or emerging issues that may have a negative impact on SEO.

Develop performance dashboard and analytics metrics and KPIs; deliver project analysis monthly recaps and other routine reports.

Works with 3rd party consultants/vendors leveraging various internal and external analytics tools to measure and report upon performance troubleshoot and identify technical or qualityrelated issues that might be affecting the overall organic traffic and rankings.

Set goals and develop plans to execute against goals.

Stay on top of Google algorithm changes and evolving best practices to support SEO health.

Support backlinking and other strategic programs as requested by SEO Manager.

Responsible for producing detailed functional requirements documents for onsite search enhancements.

Work closely with IT and other operational resource colleagues to see through timely implementation testing and release to production and monitor and measure results.

Work collaboratively with Digital Analytics and SEO colleagues Creative Media (UX) Web Operations IT PMO Ontology and other groups to establish and implement taxonomy data standards guidelines and best practices in order to optimize search relevance.

Skills:

Prefer a minimum of 2 years managing SEO at the enterprise level SQL and big data mining experience SEO technical experience SEO certification a plus

Education:

Minimum BS/BA in Computer Science Marketing or other degree.

3 years of agency experience or managing enterprise SEO campaigns

3 year s experience SEM and SEO Experience developing and implementing SEO strategies conducting technical audits and SEO problem solving.

3 year s experience leading projects in a complex environment.

3 year s experience in SEO content development/management within a digital setting.

3 year s experience with Digital Analytics and/or quantitative analysis skills.

3 year s experience conducting keyword research

3 year s experience link acquisition content promotion and outreach

3 years of SEO technical experience including site performance optimization structured data and A/B testing.

Strong understanding of SEM social media and eCommerce Expert in utilizing SEO tools such as SEMRush Ahrefs Conductor Google AdWords Screaming frog or other SEO tools

Advanced experience with Google Analytics 360 Google Search Console Experience working with CMS environments such as Sitecore and WordPress

Knowledge of HTML/CSS and website administration High level proficiency with Microsoft Office applications such as Excel PowerPoint Word Access

Ability to initiate and drive projects tenacity to deliver results in a complex environment and to manage work across multiple projects.

Ability to translate business requirements into technical plans and reporting solutions in order to analyze data interpret results and recommend solutions to enable teams to make decisions around optimizing or understanding product investments.

Keen problemsolving abilities.

Strong attention to detail excellent organizational skills ability to work independently manage multiple projects/responsibilities.

High level of proficiency using Microsoft Office applications including Excel Access and Outlook.