Product Seeding Coordinator
Job Summary
About WPP Media
WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.
WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.
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Seeding Coordinator
AsaSeedingCoordinatorfor the prestigious LOréal Groupe you will support theexecution of impactfulseedingcampaigns across LOréals 32 beauty brands within divisions such as CPD LUXE PPD or be on the ground supportfor theexecutives and managers who are leading theday-to-day communication with influencers creators and key social media personalities ensuring that the right products reach the right people to drive brand visibility credibility and consumer closely with your team to enhance brand presence through social media and influencer partnerships contributing to the success and resonance of each campaign.
You will work to support our cross-functional teams including the CDMO Brand and Division teams at LOréal to execute product seeding programs that generate authentic advocacy for LOréals beauty brands and drive SEEDING AT SCALE.
- Coordinateproduct seeding strategies to support brand campaigns new product launches and ongoing brand initiatives across LOréals 32 beauty brands across 4 divisions CPD LUXE PPD LDB.
- Ensure that seeding programs are aligned with brand goals and deliver maximum visibility and impact on social media platforms (TikTok Instagram YouTube etc.).
- AssistinIdentifying and coordinating with influencers creators and industry tastemakers to ensure product seeding is targeted and impactful.
- Supportall outreach efforts communications and follow-ups with influencers and creators.
- Support in reviewing platform applications to ensure those who are accepted meet theminimumbenchmarks.
- Collaborate with the team on content ideas and support the production of compelling content across social platforms including Instagram TikTok and YouTube ensuring alignment with brand identity and messaging.
- Assistin Identifyingemerging creators and trends that could beleveragedfor seeding campaigns.
What Youll Bring
- You should have a passion for social media and influencer marketing along with a basic knowledge of social platforms and the influencer landscape.
- You will communicate clearly and provide regular updates to your manager.
- Whenassisting oncampaignsyoullbe responsible forunderstanding all requirements and providingaccuratefeedback.
- You will attend internal status calls for the campaignsyoureworkingonandexternal callsto take notes and report next steps.
- Youwill becomefamiliar with reporting templates and technology and able to extract key learnings from campaign performance.
- Whenneededyoullwrite detailed campaign updates to keep the team informed.
- Ability to thrive in a fast-paced dynamic environment
- Know how toprioritise You will beworkingwith multiple contacts across multiplebrands-Itsimportant that you manage your priorities and seek guidance from yourExecutiveand Managerasrequired.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary investing in our employees to inspire transformational creativity. We also Lead Optimistically firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when were together fostering creativity collaboration and connection in this open and supportive environment. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
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While we appreciate all applications received only those candidates selected for an interview will be contacted.
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Required Experience:
IC
About Company
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