Sr Insights Manager, Macro Consumer

Pay is based on several factors which vary based on include labor markets and in some instancesmay include education work experience and addition to your pay Target cares about and invests in you as a team member so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs which may include medical vision dental life insurance and more to help you and your family take care of your whole benefits for eligible team members include 401(k) employee discount short term disability long term disability paid sick leave paid national holidays and paid competitive benefits from financial and education to well-being and beyond at Us

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Targethere.

A role on the Enterprise Insights team means you will be a champion for our current and future guests inspiring the organization to act in their best interest. You will help partners build consumer-centric strategies and activations.

As a Senior Insights Manager you will report to the Director Macro Consumer Insights and have responsibility fordeveloping and executing immersions that bring Target leaders closer to guests and consumers through experiences across the US that ultimately helptranslate intobetter strategies and decisions forTarget.

You willbe responsible forall phases of an in-market immersion including set uplogistics content developmentbusinessand agency partner management as well astraveling on the immersions and supporting post-debriefs.You will be the primary contact for internal partnersand willidentifytheappropriateinsightsbusinessand agency teamsto executethe immersion.Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About You

• Minimum of6 years of Insightsexperience with at leasttwo years of Macro Consumerconsumer strategy cultural insights or adjacentexperience.

• Experience designing planning or executingin-market learning experiences immersions consumer closeness programs qualitative fieldwork ethnographic research or similar experiential research engagements.

• Strong foundational knowledge ofqualitative and/or quantitative research methods with particular emphasis on qualitative methods such as ethnography anthropology focus groups consumer interviews and observational research.

• Ability tosynthesizeconsumer insights competitive retail observations focus group learnings external expert perspectives and market context into compellingnarratives and actionable implicationsfor senior leaders.

• Ability tomanage multiple competing prioritiesacross agency partners business partnersinsightspeers senior stakeholders content development data needs and the overall in-market experience.

• Strong attention to detail in planning and executing complex immersionlogistics including travel agendas store and market visits consumer focus groups expert sessions materials run-of-show documents stakeholder communications and contingency planning.

• Strong relationship management skills with the ability to build trust drive alignment and manage quality and timeliness with research agency partners external vendors internal business partners insights peers and cross-functional leaders.

• Comfort traveling domestically and supporting leaders in-market including managing the flow of the agenda adapting in real time and ensuring the experience delivers against learningobjectives.

This position willoperateas a Hybrid/Flex for Your Day work arrangement based on Targets needs. A Hybrid/Flex for Your Day work arrangement means the team members core rolewill need to beperformedboth onsite at the Target HQ MN location the role is assigned to and virtuallydepending upon what your role team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location unless otherwise prescribed by Target. Clickhereif you are curious to learn more about Minnesota.