General Manager
Job Summary
General Manager
- Lead daily membership sales efforts through prospecting tours referrals and community outreach.
- Execute and coach proven sales processes to maximize membership growth and club revenue.
- Drive personal training revenue through successful member onboarding and Success Session execution.
- Monitor key performance indicators (KPIs) and implement action plans to consistently achieve sales goals.
- Analyze club performance revenue trends and market opportunities to improve overall results.
- Recruit hire onboard train and develop high-performing club staff.
- Coach Sales Associates Personal Trainers and leadership team members through regular feedback and performance management.
- Conduct one-on-one meetings performance evaluations and development planning.
- Foster a culture of accountability urgency teamwork and continuous improvement.
- Recognize top performers while addressing performance concerns promptly and professionally.
- Ensure the club consistently delivers a clean safe and welcoming environment.
- Oversee all daily club operations including member service front desk operations and facility standards.
- Maintain compliance with company policies SOPs and operational procedures.
- Ensure preventative maintenance repair requests and facility needs are addressed promptly.
- Monitor inventory supplies and operational expenses to maintain financial efficiency.
- Manage labor scheduling to maximize productivity while controlling payroll costs.
- Monitor club operating expenses and identify opportunities to improve profitability.
- Review daily weekly and monthly financial reports to ensure progress toward business objectives.
- Drive membership retention through exceptional service and proactive member engagement.
- Maintain accountability for club profitability revenue growth and expense management.
- Lead daily huddles weekly meetings and monthly performance reviews.
- Communicate company initiatives promotions and operational updates effectively.
- Collaborate with Regional Leadership to execute strategic initiatives and achieve company goals.
- Ensure consistent execution of all operational sales and service standards throughout the club.
- Minimum of 3 years of leadership experience in fitness retail hospitality or a sales-driven business.
- Proven success leading teams and consistently achieving sales goals.
- Strong leadership coaching and performance management skills.
- Excellent communication organizational and problem-solving abilities.
- Experience managing budgets payroll scheduling and operational performance.
- Ability to work a flexible schedule including evenings and weekends.
- Bachelors degree in Business Sports Management Exercise Science or a related field.
- Experience managing a fitness club or multi-department operation.
- Demonstrated success growing recurring revenue and improving operational performance.
- Net Membership Growth
- Membership Sales Production
- Personal Training Revenue
- Lead Conversion Rate
- Member Retention & Attrition
- Sales Activity & Follow-Up Execution
- Payroll & Labor Management
- Club EBITDA Performance
- Operational Audit Scores
- Team Development & Employee Retention
- Member Satisfaction
- Facility Cleanliness & Brand Standards
ABOUT WORKOUT ANYTIME:
Workout Anytime 24/7 has earned a well-deserved spot on Entrepreneurs prestigious list of top 500 Franchises for 2024!
Atlanta-based Workout Anytime is a 24-hour seven-day-a-week fitness concept with 180 units across the U.S. Founded by fitness veterans John Quattrocchi and Steve Strickland the company was formed to provide members with first-class fitness facilities at the lowest cost possible deliver a profitable and affordable business model to franchisees and offer exciting career opportunities for its employees.
Mission
To provide a friendly convenient life-changing journey withpassion.
Vision
To reshape the fitness community where everybody aspires to be the best they can be.
Values
- Attitude - We drive a positive culture of confidence and enthusiasm by doing the right thing for all our members partners and staff.
- Care - We provide our members partners and staff with an environment that is welcoming and respectful of each individual.
- Excellence - We are committed to the success of our members and partners through the expertise and dedication of our team.
Strategic Drivers
- Think Big
- Keep It Simple
- Do It With Integrity
Required Experience:
Director
About Company
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