Senior Marketing Executive

Job Description

• Assist the marketing department with its initiatives and programs, and to be responsible for part of our products.
• Conduct market research, market survey, coordinate with external suppliers in promotional materials.
• Coordinate marketing events and analyzing sales data.
• Responsible for social media and online content such as mailshots, digital campaigns.
• Follow up on the seminar's activities (invitation, calls, and follow up calls).
• Handling the direct mailing.
• Follow up on trade shows registration and provide all needed info.
• Presentation copywriting.
• Receives in-bounds and reports them directly to the sales department as sales leads
• Follow up on the website's content and update it.
• Co-ordinates with different departments in the organization that needs to be updated regularly with the latest information from the marketing database (Distribution channels, Marketing communication, Public relations, Research and development) for planning and decision support.
• Participates directly in PR and product promotional campaigns via phone calls, faxes, and direct mail.
• Responsible for arranging receptions, seminars, trade shows, exhibitions and follow up on the (invitation, calls, and calls).
• Follow up on the designs of any advertising works internally and/or externally.
• Handles “Giveaways” for special events or when the company is undertaking an important decision that might influence its activities for the upcoming period, like product launching.

Job Requirements

• Bachelor degree; Marketing or mass communication from a reputable university like AUC, BUE, MSA, etc
• 2-6 years of experience in Marketing position preferably in the IT industry.
• Presentation skills.
• Copywriting skills.
• Ability to learn new software applications.
• Expert in Photoshop or InDesign.
• Proficient in Microsoft office/ design applications such as Photoshop is a plus
• Hands on experience in designing video script
• Communication skills
• Fluent in English is a must