Reporting toGeneral Manager: PR & Marketing
Primary Responsibilities
Develop, implement, monitor and measure integrated public relations & communications strategies and programs for the organization and its clients.
Implement public relations & communications plans to increase brand awareness and recognition for client organization.
Drafting proposals to enhance opportunities for the organization.
Developing and maintain contacts with media houses, influencers and community leaders.
Provide strategic and tactical public relations and communications advice and support around key initiatives of the organization.
Develop, nurture and leverage key relationships with other media to secure and grow media coverage both online and offline.
Manage and implement production of external communication tools and materials including websites, social media, annual reports, newsletters, investor updates, business stories, documentaries, brochures etc;
Writing press releases, speeches, briefs and other communication materials for the organization or client spokespersons.
Identify high profile forums and other opportunities for the leadership team and other key staff to promote organization s brand.
Monitoring press stories relating to the company s clients and brands online and offline, and maximizing opportunities for positive coverage while minimizing any negative impact to the organization.