Senior Public Relations Specialist

We are seeking a strategic and creative Senior PR Specialist to drive PalmPays brand storytelling media visibility and corporate reputation in Nigeria. The ideal candidate will combine strong editorial judgment with hands-on execution across media relations content development CSR initiatives and cross-channel communications.

This role reports to the PR Manager Nigeria and collaborates closely with marketing teams and PR counterparts across multiple markets.

Key Responsibilities

• Drive PalmPays brand visibility through proactive media engagement storytelling campaigns and thought leadership initiatives.
• Develop and manage high-quality PR content including press releases media kits blog posts interview briefs and social media copy.
• Lead cross-channel storytelling execution across PR digital and owned platforms.
• Manage and execute PalmPays CSR strategy and social impact initiatives in Nigeria.
• Identify media opportunities and oversee media relations press engagements and media buying activities.
• Collaborate with marketing social media and international PR teams to ensure consistent brand messaging.
• Monitor brand sentiment measure PR impact and support online reputation management initiatives.
• Maintain a repository of brand messaging media assets and communication materials.

Requirements

• Minimum of 3 years experience in PR Corporate Communications or Brand Communications within fintech banking financial services or a regulated industry.
• Strong storytelling and content development skills across earned owned and digital media channels.
• Proven ability to write and edit compelling communication materials.
• Experience managing CSR or reputation-led initiatives is an added advantage.
• Excellent stakeholder management communication and editorial skills.
• Ability to thrive in a fast-paced environment while managing multiple projects independently.
• Membership of the Nigerian Institute of Public Relations (NIPR) is an added advantage.