Sales Lead Manager

We are seeking a detail-oriented data-driven Sales Lead Manager to join our growing marketing operations team. This role is essential in driving pipeline quality by ensuring that incoming leads are properly qualified routed enriched and ready for productive engagement by sales. You will be responsible for evaluating the performance and outcomes of marketing campaigns performing regular audits of lead routing accuracy and maintaining accurate and actionable reports across Sales Cloud and other marketing automation platforms to support lead generation strategies and help deliver excellent customer experience.

You will work closely with our marketing sales and digital automation teams to monitor integrated chatbots analyze customer-question patterns and recommend automation or content improvements that accelerate conversion. This is a highly collaborative role that blends customer interaction systems expertise and operational precision to support accelerated demand generation across our organization.

This position will sit on-site full-time in either Berlin or New Haven CT reporting to the Director of Marketing Communications.

What will you be doing

The Access and Egress Hardware Group (AEHG) is a division of the ASSA ABLOY Groups Commercial Hardware business segment. We focus on providing durable secure and elegant hardware and access control solutions to our channel partners and a safer world for our end-users.

• Working with the Inside Sales and marketing team to evaluate marketing-sourced leads ensuring they meet B2B manufacturing-focused ideal customer profile and segmentation criteria.
• Collaborating with marketing and sales to ensure that lead scoring routing rules and qualification thresholds remain aligned with evolving business priorities.
• Providing and executing a standard framework for conducting initial outreach (email phone or automated sequences) to unverified leads to validating interest authority business need and timeline.
• Monitoring integrated chatbots to identify trends in customer questions recurring pain points and opportunities to automate responses or improve knowledge-based content.
• Documenting customer interactions and qualification insights in CRM systems ensuring transparency and accessibility for downstream teams.
• Contributing to continuous improvement by recommending enhancements to automation workflows chatbot scripts scoring models and data quality processes.
• Providing timely reporting on qualification outcomes conversion trends and opportunities for marketing or sales enablement.
• Work closely with cross-functional departments onsite with offsite flexibility during temporary extenuating circumstances.

What are we looking for

• 35 years of lead qualification demand development inside sales customer service or sales development experience ideally in a B2B manufacturing or industrial technology environment.
• 3-5 years of experience in the security hardware manufacturing or access control industry strongly preferred.
• Sales Cloud or equivalent CRM (HubSpot Customer Platform Monday Sales CRM or similar) experienced required.
• Strong proficiency in Salesforce tools (lead management account association contact hierarchy) with experience using platforms such as Agentforce Plauti Marketing Cloud and Data Cloud or other large data/asset management systems (Oracle Product Information Management systems Adobe Enterprise Management or other) preferred.
• Degree in Business Marketing Communications or an equivalent field of study.
• Experience working cross-functionally with marketing sales and operations teams.
• Familiarity with conversational and customer service-focused automation tools AI-driven chat interfaces or customer-journey analytics.
• Ability to analyze patterns in customer questions and behaviors to inform sales and marketing strategy.
• Excellent written and verbal communication skills with a customer-centric problem-solving mindset.
• Highly organized proactive and capable of managing multiple priorities in a fast-paced environment.
• Strong attention to detail and ability to maintain clean actionable and accurate data.
• A continuous-learning mindset and comfort navigating dynamic evolving workflows.

What we offer

Were passionate about providing amazing opportunities and benefits so that you can enjoy a lifelong career with us.

• Annual Bonus.
• Competitive compensation and benefits package which includes multiple healthcare options tuition reimbursementand matching 401k.

• Generous holiday schedule and paid time offto refresh and recharge.

• Employee pricing on our products and discount programs for travel entertainment and more!

We review applications regularly so dont hesitate apply today!

We are the ASSA ABLOY Group
Our people have made us the global leader in access return we open doors for them wherever they go. With nearly 63000 colleagues in more than 70 different countries we help billions of people experience a more open world. Our innovations make all sorts of spaces physical and virtual safer more secure and easier to access.

As an employer we value results not titles or backgrounds. We empower our people to build their career around their aspirations and our ambitions supporting them with regular feedback training and development opportunities. Our colleagues think broadly about where they can make the most impact and we encourage them to grow their role locally regionally or even internationally.

As we welcome new people on board its important to us to have diverse inclusive teams and we value different perspectives and experiences.