Federal Marketing Campaign Associate Manager
Arlington, TX - USA
Job Summary
Accenture Federal Services is seeking anoutcomes-drivenFederal Campaignmarketerto design and executefederalecosystem-alignedcampaignsand event will be part of ateam thatis focusedonstrengthening our positionandadvancingprioritygo-to-marketcampaignsacross ecosystem and platform partners. This role will shape full-funnel marketing programs that elevate market awareness generate highquality leads and accelerate growth across areas including AI & Data Cloud ModernizationandCyberaswell asecosystem and platformpartners includingGoogle Databricks OpenAISalesforce ServiceNow Workday.
The work
- Work cross functionally with marketing program leads marketing operations event management and business leaders to ensure campaigns are cohesive data-driven and optimized for pipeline impact.
- Support priority campaigns with execution across marketing channels (such as social event advertising) and lead point in time integrated marketing strategiescrafting compelling insight led campaigns activities to business priorities and market demand signals.
- Develop and execute multichannel lead generation plans using digital advertising paid and organic social thought leadership partner comarketing and event activation.
- Manage campaign planning content development creative production performance tracking and continuous optimizationembracing our shift toward AI driven marketing to deliver faster velocity and improved results.
- Partner with ecosystem and platform partners to shape cobranded campaigns and amplification opportunities.
- Measure and report campaign performance using KPIs tied to awareness engagement content consumption and pipeline contribution.
What you need
- Minimum 6 years of marketing experience in professional services or other B2B or B2G organization(or similar in military or civilian).
- Understanding of federal technology markets emerging technologies and the partner ecosystem landscape.
- Demonstrated event program experience
- Bachelors degree.
Bonus if you have
- Federal marketingexperience acrossarange of activities and channels such as eventactivations social & digital experience.
- Campaign or project management skills and the ability to manage multiple projects in a deadline-driven environment.
- Strong written and oral communication skills with the ability to present and convey ideas clearly.
- Strongstakeholder management skillsalong withthe ability tooperateand build relationships within a large matrixed organization.
- Team player with strong interpersonal skills.
- Experience with Salesforce or similar marketing campaign platform.
- Metro DC area-based with ability to participate in local event activations
As required by local law Accenture Federal Services provides reasonable ranges of compensation for hired roles based on labor costs in the states ofCalifornia Colorado Hawaii Illinois Maryland Massachusetts Minnesota New Jersey New York Washington Vermont the District of Columbia and the city of Cleveland. The base pay range for this position in these locations is shown below. Compensation for roles at Accenture Federal Services varies depending on a wide array of factors including but not limited to office location role skill set and level of experience. Accenture Federal Services offers a wide variety of benefits. You can find more information on benefits here. We accept applications on an on-going basis and there is no fixed deadline to apply.
The pay range for the states of California Colorado Hawaii Illinois Maryland Massachusetts Minnesota New Jersey New York Washington Vermont the District of Columbia and the city of Cleveland is:
$87700 - $180600 USD
Required Experience:
Manager
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