Head of Marketing
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Key responsibilities
1. Marketing
Develop marketing strategies and tactics to overcome market challenges and capitalize on market opportunities
Identify opportunities through market research and a deep understanding of the environment trends and policies
Implement monitor and assist PMs to formulate and execute marketing & promotion plans based on market and customer insights
Build technical knowledge of marketing team through field observations and training
Develop and maintain market intelligence databases
Develop implement and validate long range planning and forecasting models for brand budget ensuring accuracy and optimal allocation
Support annual forecasting processes (AB RE2) with data-driven insights
Ensure all business and promotional activities comply with ethics and compliance requirements and company policies and SOPs
Build develop and maintain good relationships with KOLs government authorities pharmaceutical experts academic KOLs local policy makers and key accounts to drive partnerships in key projects
Build systematic and strategic relationships with key internal stakeholders cascade strategic plans and ensure follow-up on tactical functional plans promote and engage in cross-functional and cross-geographical collaborations and best practice sharing
Design and deliver both branded and unbranded communication to meet diverse marketing objectives
Ensure campaigns are compliant with regulatory requirements and align with company values.
Lead external communications through multi-channel engagement e.g. website digital tools press releases and NNHK social media channel
Develop multichannel approach on communications with emphasis on building digital and social media
2. Leadership & Team development
Develop and lead the team through performance management coaching and continuous training to upskill and build competencies
Work according to business ethics procedures local law NNWay and NN policies and guidelines
Contribute to affiliate leadership as member of management team
Lead sales force training on product knowledge ensuring sales teams are up to date on latest developments
3. Business development
- Drive development of Macau business through holding direct responsibility of 1 rep from distributor
- Drive development of retail aesthetic & e-health segments in the obesity space with responsibility of 0.5 Trade rep from distributor
4. Sales force effectiveness & Business intelligence
- Drive data driven decision making in affiliate through development and roll out of appropriate tools and processes (dashboards CRM system etc.)
- Improve sales force effectiveness through setting proper KPIs and incentives and monitoring performance
Qualifications:
- Minimum masters degree in marketing Business Administration or a related field
- Fluency in both written & spoken English. Mandarin/ Cantonese not required but nice to have
- 10 years of relevant experience in commercial operations including marketing sales commercial effectiveness
- 5 years of experience in the pharmaceutical industry in commercial functions
- Minimum 5 years of people management experience with proven success track record
- Consumer healthcare marketing experience highly desirable
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk were not chasing quick fixes were creating lasting change for long-term health. For over 100 years weve been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of whats possible in healthcare. We embrace diverse perspectives seek out bold ideas and build partnerships rooted in shared purpose. Together were making healthcare more accessible treating and preventing diseases and pioneering solutions that create change spanning generations. When you join us you become part of something bigger a legacy of impact that reaches far beyond today.
Required Experience:
Director
Key Skills
About Company
You will be part of the Gulf Cluster sales team based in Qatar. You will report to the Country Sales Manager. The local team consists of approx 10 employees, and has highly-engaged and experienced members that are looking for a new teammember.
