Head of LATAM Marketing, AWS, Strategic Customer and Partner Marketing
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Monthly Salary:
Posted on:
2 days ago
Vacancies:
1 Vacancy
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Job Summary
As the SCPM Geo Leader you will serve as the Single Threaded Leader (STL) for AWS marketing in your geography informing and influencing the full marketing investment across digital events and ABM to maximize impact in your region. You work backwards to drive key marketing outputs (e.g. perception MEP metrics) from brand to demand across channels. You are a fierce advocate and voice of the customer representing the sale leadership and more importantly the growth targets of the geo. You represent marketing outcomes that deliver revenue to the sales leader on behalf of WW Marketing. You directly own Account Based Marketing and influence the digital; event marketing and other Marketing program/ investments on behalf of your region. You will drive the regional ABM strategy while serving as the single point of accountability for representing your Geo back to all marketing the SCPM Geo Leader you will serve as the Single Threaded Leader (STL) for AWS marketing in your geography informing and influencing the full marketing investment across digital events and ABM to maximize impact in your region. You work backwards to drive key marketing outputs (e.g. perception MEP metrics) from brand to demand across channels. You are a fierce advocate and voice of the customer representing the sale leadership and more importantly the growth targets of the geo. You represent marketing outcomes that deliver revenue to the sales leader on behalf of WW Marketing. You directly own Account Based Marketing and influence the digital; event marketing and other Marketing program/ investments on behalf of your region. You will drive the regional ABM strategy while serving as the single point of accountability for representing your Geo back to all marketing teams.
Amazon Leadership Principles Alignment
This role particularly emphasizes:
Customer Obsession - Deeply understanding regional customer needs and market dynamics
Ownership - Taking end-to-end accountability for marketing outcomes in the Geo
Invent and Simplify - Creating coordination mechanisms that reduce complexity
Are Right A Lot - Making sound judgments about regional priorities and resource allocation
Earn Trust - Building credibility with sales partners and global marketing teams
Deliver Results - Driving measurable business impact through coordinated marketing efforts
Key job responsibilities
Strategic Leadership & Orchestration: as the marketing leader for your Geo you ensure that investments across functions IDC Events Partner Marketing ABM CoE Industries and Brand are aligned with the marketing growth needed by customer segment in your region. You represent marketing as a unified growth partner to regional business leaders serving as the marketing STL for your Geo. You influence the marketing strategy that drives results in your region making sure your Geos voice is represented in investment decisions and that every dollar is working toward the right priorities.
ABM Leadership & Execution: You own and drive the Account-Based Marketing (ABM) strategy for your Geo deeply aligning with account teams to deliver customer value and measurable business impact. You lead high-performing ABM teams focused on building lasting customer relationships and achieving tangible business outcomes. You also ensure that ABM initiatives integrate effectively with other marketing programs including events campaigns and partner activities creating a cohesive and high-impact marketing motion across your region.
Business Alignment & Stakeholder Management: You are the central point of accountability for marketings contributions to Geo business objectives. You build and maintain strong relationships with sales leadership partner teams industry leaders and the broader AWS Marketing organization representing marketing in key Geo-level business planning and governance forums. You drive collaboration and alignment with global teams ensuring that global programs are executed effectively within the context of your local market.
Team Leadership: You lead coach and develop ABM and coordination team members within your Geo recruiting and retaining marketing talent aligned to business priorities. You foster a culture of collaboration innovation and customer obsession and you create a high-performing team environment that balances global integration with local market focus empowering your team to do their best work while staying connected to the broader organization.
- 10 years of team management experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience driving direction and alignment with cross-functional teams
- Experience in traditional and emerging media channels including TV OOH cinema digital display online video and paid social
- Experience leading across multiple locales
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Amazon Leadership Principles Alignment
This role particularly emphasizes:
Customer Obsession - Deeply understanding regional customer needs and market dynamics
Ownership - Taking end-to-end accountability for marketing outcomes in the Geo
Invent and Simplify - Creating coordination mechanisms that reduce complexity
Are Right A Lot - Making sound judgments about regional priorities and resource allocation
Earn Trust - Building credibility with sales partners and global marketing teams
Deliver Results - Driving measurable business impact through coordinated marketing efforts
Key job responsibilities
Strategic Leadership & Orchestration: as the marketing leader for your Geo you ensure that investments across functions IDC Events Partner Marketing ABM CoE Industries and Brand are aligned with the marketing growth needed by customer segment in your region. You represent marketing as a unified growth partner to regional business leaders serving as the marketing STL for your Geo. You influence the marketing strategy that drives results in your region making sure your Geos voice is represented in investment decisions and that every dollar is working toward the right priorities.
ABM Leadership & Execution: You own and drive the Account-Based Marketing (ABM) strategy for your Geo deeply aligning with account teams to deliver customer value and measurable business impact. You lead high-performing ABM teams focused on building lasting customer relationships and achieving tangible business outcomes. You also ensure that ABM initiatives integrate effectively with other marketing programs including events campaigns and partner activities creating a cohesive and high-impact marketing motion across your region.
Business Alignment & Stakeholder Management: You are the central point of accountability for marketings contributions to Geo business objectives. You build and maintain strong relationships with sales leadership partner teams industry leaders and the broader AWS Marketing organization representing marketing in key Geo-level business planning and governance forums. You drive collaboration and alignment with global teams ensuring that global programs are executed effectively within the context of your local market.
Team Leadership: You lead coach and develop ABM and coordination team members within your Geo recruiting and retaining marketing talent aligned to business priorities. You foster a culture of collaboration innovation and customer obsession and you create a high-performing team environment that balances global integration with local market focus empowering your team to do their best work while staying connected to the broader organization.
- 10 years of team management experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience driving direction and alignment with cross-functional teams
- Experience in traditional and emerging media channels including TV OOH cinema digital display online video and paid social
- Experience leading across multiple locales
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Required Experience:
Director
Key Skills
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