Senior Paid Social Specialist
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Job Location:
Los Angeles, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
14 hours ago
Vacancies:
1 Vacancy
Job Summary
The Senior Paid Social Specialist is responsible for developing executing and optimizing paid social media advertising campaigns to drive brand awareness lead generation and revenue growth. This role oversees campaign strategy performance monitoring and data analysis across major social media platforms.
The Senior Paid Social Specialist collaborates closely with marketing creative analytics and product teams to ensure campaigns align with broader marketing objectives and deliver measurable results.
This is a fully remote position; however applicants must currently reside in the United States and be legally authorized to work in the U.S. Applications from individuals residing outside the United States will not be considered.
Key Responsibilities
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Develop and manage paid social media advertising campaigns across major platforms
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Plan launch and optimize campaigns to achieve performance targets
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Monitor campaign performance metrics including impressions engagement conversions and ROI
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Conduct audience targeting segmentation and retargeting strategies
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Manage advertising budgets and ensure efficient allocation of spend
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Perform A/B testing on ad creative messaging and targeting strategies
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Collaborate with creative teams to develop compelling ad content and visuals
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Analyze campaign data and produce detailed performance reports
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Identify opportunities for campaign improvement and growth
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Stay informed on evolving social media advertising trends and platform updates
Required Qualifications
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Bachelors degree in Marketing Communications Business or related field
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47 years of experience in paid social media marketing or digital advertising
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Proven experience managing paid campaigns on major social media platforms
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Strong analytical and data interpretation skills
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Experience managing advertising budgets and performance optimization
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Proficiency in marketing analytics and reporting tools
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Excellent written and verbal communication skills
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Ability to work independently and effectively in a remote work environment
Preferred Qualifications
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Experience working in e-commerce SaaS or digital marketing agencies
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Experience managing high-budget or enterprise-level campaigns
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Familiarity with marketing automation and CRM platforms
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Knowledge of conversion tracking and attribution models
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Experience with marketing data visualization tools
Compensation
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Annual Salary Range: $85000 $115000 USD depending on experience expertise and campaign management scope
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Performance-based bonuses may be available
Benefits
Eligible employees may receive the following benefits:
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Comprehensive medical dental and vision insurance
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401(k) retirement plan with employer matching
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Paid time off (PTO) including vacation holidays and sick leave
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Life insurance and disability coverage
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Flexible remote work environment
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Professional development and training opportunities
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Employee wellness and assistance programs
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Potential annual performance bonuses
Work Authorization Requirement
Applicants must meet the following requirements:
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Must currently reside in the United States
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Must be legally authorized to work in the United States
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Applications from individuals residing outside the U.S. will not be considered
Key Skills
- Marketing
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- SEO
- Web Design
- Adobe Photoshop
- Social Media Management
- Copywriting
- Wordpress
- Writing Skills
