Brand & Marketing Content Specialist
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Job Location:
Monthly Salary:
Posted on:
13 hours ago
Vacancies:
1 Vacancy
Job Summary
he Brand & Marketing Content Specialist is a hybrid creative and marketing role responsible for both bringing the PayZeep brand to life visually and driving marketing execution and performance across channels.
This role blends visual storytelling content creation and multimedia production with campaign coordination digital marketing lead generation and performance tracking. The ideal candidate is both creatively strong and commercially minded able to design shoot edit plan launch track and optimize marketing initiatives that support PayZeeps growth across Drivers Merchants Agents and Enterprise customers.
The role sits at the intersection of brand content and marketing execution ensuring that every campaign is not only beautiful and on-brand but also effective measurable and revenue-aligned
Key Responsibilities
Brand Content & Creative Execution
- Develop visually engaging content graphics videos animations and photography that aligns with PayZeeps brand identity and campaign objectives.
- Design marketing assets including social media creatives flyers banners billboards infographics product cards and digital ads.
- Shoot and edit photos and videos for campaigns product demos testimonials events and internal brand content.
- Produce short-form videos reels motion graphics and animations for social media web and paid advertising.
- Maintain brand consistency across all touchpoints ensuring correct use of fonts colors tone and visual style.
- Manage and organize PayZeeps creative asset library ensuring proper storage naming and accessibility.
- Support live events and activations with photography videography and fast-turnaround content edits.
- Stay current with design motion and visual storytelling trends within fintech and digital marketing.
Marketing Campaigns & Growth Support
- Support the planning coordination and execution of marketing campaigns for PayZeep products (POS mPOS Card Readers ZeepWay Zeep&Go etc.).
- Work closely with Brand Sales Product and Operations teams to deliver campaign objectives on time.
- Manage social media content publishing engagement and lead generation activities. Conduct basic market and competitor research to inform campaign direction and messaging. Write marketing copies for posts ads landing pages and campaign materials.
- Manage and optimize digital ads across platforms (Meta Google LinkedIn TikTok etc.) including budget tracking and performance optimization.
- Track campaign KPIs such as reach engagement leads conversions and ROI and prepare performance reports.
- Support customer acquisition and retention initiatives through targeted content and campaigns. Provide marketing materials and content support to sales and field teams.
Daily Task Summary
Creative & Content Tasks
- Design daily and weekly creative assets for social media campaigns and product marketing using tools such as Photoshop Illustrator Canva or Figma.
- Edit videos for social media ads testimonials and product demos using tools like Premiere Pro CapCut or DaVinci Resolve.
- Capture photos and videos for campaigns events office culture and product use cases. Create motion graphics transitions and short animations for digital content.
- Review all creatives for brand consistency before publishing. Organize and archive creative files footage and design assets.
Marketing & Campaign Tasks
- Coordinate campaign timelines and follow up on deliverables across teams. Write and schedule social media posts and marketing copies.
- Monitor campaign performance and analyze content and ad metrics.
- Optimize digital ad spend based on performance insights. Conduct ongoing market and competitor research. Support event activations demos and partnerships.
- Attend daily marketing stand-ups reviews and planning meetings.
Qualifications :
- Bachelors degree in Marketing Business Administration Communications or related field.
- 3 years of experience in marketing preferably within the technology industry or a related field.
- Strong visual design and multimedia production skills.
- Solid understanding of branding storytelling and digital aesthetics.
- Hands-on experience with graphic design video editing and motion tools.
- Strong marketing execution mindset with data-driven thinking.
- Experience managing social media and digital marketing campaigns.
- Ability to balance creativity with performance and business goals.
- Strong collaboration communication and time management skills.
- Ability to work fast adapt quickly and handle multiple projects simultaneously.
Additional Information :
PayZeep offers a supportive and dynamic work environment with numerous benefits:
- Competitive Compensation.
- 5-day workweek.
- Wellness Programs.
- Employee Training Programs.
- Opportunities for Growth and Development.
.How to apply:
- Submit an online application.
- You will receive an email response with further instructions.
- You will receive a second link via email for your panel interview.
- A member from our Talent Team will contact you to provide feedback and updates as appropriate.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
PayZeep by Paymi Solutions is a CBN-licensed Payment Solutions Service (PSS) company providing reliable and secure payment and financial solutions that empower organizations, businesses, and individuals. With authorization to act as Payment Solution Service Providers (PSSP), Payment T ... View more
