Head of Sales, Partnerships and Sponsorships
Job Summary
Commercial & Revenue Leadership
Own and deliver Season 3 sponsorship and partnership revenue targets
Lead sales across:
o Title Powered By & Associate Sponsors
o Category Sponsorships
o New Team / Franchise dealso
Fan Park & In-Stadium Brand Activations & Partnerships
o Strategic & Long-Term Brand Alliances
Structure multi-year and multi-platform sponsorship deals
Partnership Strategy & Deal Structuring
Create and lead category strategy across:
o Auto & Mobility BFSI
o FMCG & Beverages
o Lifestyle Fashion & Youth Brands
o Technology & Consumer Platforms
Design integrated partnerships combining:
o On-ground visibility
o Fan Park experiences
o Digital & social integrations
o Influencer / celebrity-led assets
o On-ground visibility
o Fan Park experiences
o Digital & social integrations
o Influencer / celebrity-led assets
Lead negotiations commercials contracting and renewals
Leadership & Stakeholder Management
Build and lead the Sales & Partnerships team
Work closely with:
o Marketing & Digital teams
o Event & Fan Park operations
o Franchise owners
o External agencies and partners
Represent the brand in senior-level discussions with CXOs CMOs and brand leadership