Digital Marketing Analyst

Mumbai - India

Monthly Salary: INR 10 - 10

Experience Required: 1-3years

Posted on: 3 hours ago

Vacancies: 1 Vacancy

Job Summary

As a Digital Marketing Analyst you will strategize execute and optimize paid marketing campaigns to drive business growth for our clients. You will work with internal teams and clients to develop data-driven marketing strategies manage ad performance and improve return on ad spend (ROAS).

Key Responsibilities :

Plan and launch ad campaigns across Meta to achieve client goals.

Analyze performance metrics and optimize campaigns for better reach engagement and conversions.

Develop ad creative ideas and strategies that align with audience behavior and business objectives.

Write high-converting ad copies and scripts tailored for video and image-based creatives.

Conduct in-depth competitor research to identify gaps and opportunities in positioning and messaging.

Improve lead quality and funnel efficiency through refined targeting and chat automation.

Track and report campaign performance providing actionable insights for better decision-making.

Collaborate with clients and internal teams to refine marketing strategies and maximize ROI.

Brainstorm and implement creative marketing angles that stand out in saturated markets.

Requirements

1 years of experience in performance marketing particularly in Meta Ads.

Strong analytical skills and a data-driven approach to marketing.

Demonstrated skill in writing persuasive ad copy and engaging video scripts.
Experience in audience targeting budget management and campaign scaling.

Strong creative thinking and understanding of how to craft messages that convert.

Ability to interpret campaign data and implement necessary optimizations.

Familiarity with competitor analysis frameworks and market positioning tactics.

Strong communication and problem-solving skills.

Experience working with a team to execute and refine marketing strategies.

Benefits

Career growth & learning opportunities
Team-building & fun work culture
Performance bonuses as per company policy

Required Skills:

1 years of experience in performance marketing particularly in Meta Ads. Strong analytical skills and a data-driven approach to marketing. Demonstrated skill in writing persuasive ad copy and engaging video scripts. Experience in audience targeting budget management and campaign scaling. Strong creative thinking and understanding of how to craft messages that convert. Ability to interpret campaign data and implement necessary optimizations. Familiarity with competitor analysis frameworks and market positioning tactics. Strong communication and problem-solving skills. Experience working with a team to execute and refine marketing strategies.

Required Education:

Bachelors degree or equivalent