Senior Marketing Manager

About the Role:

This role requires a strategic yet hands-on leader with deep experience in B2B technology and ERP marketing capable of managing global digital campaigns orchestrating brand communications and driving engagement across multiple markets.

Responsibilities:

You will spearhead initiatives such as webinars global seminars content marketing and lead-generation campaigns while ensuring marketing activities are aligned with business objectives and regional sales goals.

• Develop and implement a global marketing strategy aligned with the companys growth objectives and market positioning.
• Lead brand development and ensure consistent brand messaging across all regions and touchpoints.
• Partner with the Executive Director and regional leadership to tailor marketing strategies for different geographies.
• Oversee all digital marketing initiatives including SEO SEM paid advertising and social media presence across global channels.
• Develop and manage high-quality content (case studies blogs videos newsletters and whitepapers) to position our client as a thought leader in ERP consulting.
• Revamp and optimize the companys website and digital assets for lead generation conversion and analytics-driven decision-making.
• Plan execute and promote global webinars seminars and virtual events in collaboration with sales and technical teams.
• Design and manage integrated marketing campaigns to support product launches regional expansions and partnerships.
• Manage participation in international conferences and industry events coordinating logistics branding and post-event lead nurturing.
• Lead mentor and develop the internal marketing team (currently includes a Senior Creative Designer) and manage external agencies or freelancers when necessary.
• Collaborate closely with Sales Customer Success and Delivery teams to align marketing efforts with business needs.

Requirements:

• Bachelors degree in Marketing Business or Communications
• Masters degree or professional qualification (e.g. CIM AMI HubSpot Google Marketing) is an advantage.
• 1012 years of marketing experience with at least 5 years in a managerial role within a B2B technology SaaS ERP or consulting environment.
• Proven experience in managing global marketing programs and leading cross-regional campaigns.
• Demonstrated expertise in digital marketing brand management content strategy and event marketing.
• Strong understanding of tools such as HubSpot Google Analytics SEMrush LinkedIn Ads and marketing automation platforms.
• Excellent communication stakeholder management and presentation skills.
• Ability to manage multiple time zones and collaborate with global teams.

If you are interested please send your CV to or apply below.