Performance Marketing Associate

Bangalore - India

Yearly Salary: $ 10000 - 14000

Experience Required: 1-3years

Posted on: 5 hours ago

Vacancies: 1 Vacancy

Job Summary

Location: Remote/ Bangalore India
Job Type: Full-Time
Experience Level: 2-3 Years

Position Overview

We are looking for a Performance Marketing Executive with 23 years of hands-on experience in managing and optimizing paid digital campaigns. The ideal candidate is data-driven execution-focused and has strong exposure to performance channels tracking tools and creative best practices preferably within an e-commerce environment.

Key Responsibilities

Performance Marketing & Campaign Execution

Execute manage and optimize performance marketing campaigns across Google Ads (Search/ SEM Shopping Display YouTube) Meta Ads Snapchat Ads and TikTok Ads
Support campaign setup bid optimization budget pacing and scaling of high-performing campaigns
Optimize campaigns against key performance metrics such as CTR CPS CPS CPO ROAS CVR traffic and revenue

Analytics Tracking & Reporting

Monitor campaign performance using reportsI and ad platform dashboards
Work with MMPs and tracking tools such as Adjust AppsFlyer Branch etc
Prepare daily weekly and monthly performance reports with actionable insights
Identify trends anomalies and optimization opportunities across channels and markets

Creative Optimization & Best Practices

Collaborate with creative and content teams to brief review and optimize ad creatives
Apply strong understanding of digital ad creatives formats hooks messaging and best practices across platforms especially Snapchat and TikTok.
Conduct creative A/B testing to improve CTR CVR and overall campaign efficiency

Cross-Functional Collaboration

Work closely with internal teams such as Content and Design CRM Analytics and Commercial to align on campaign objectives
Support execution of major campaigns promotions and seasonal sales events

Qualifications & Requirements

2-3 years of hands-on experience in performance marketing channels such as

Google Ads (Search/ SEM Shopping PMax Display)
Meta Ads
Snapchat Ads
TikTok Ads

E-commerce experience is a strong plus
Experience using MMPs and tracking platforms such as Adjust AppsFlyer Google Analytics (GA4)
Advanced Excel and Google Sheets skills (reporting formulas data analysis performance tracking)
Solid understanding of digital marketing creatives and performance best practices
Strong analytical skills with attention to detail

Required Skills:

Google ads SEM meta ads snapchat ads tiktok ads

Location: Remote/ Bangalore India Job Type: Full-TimeExperience Level: 2-3 YearsPosition OverviewWe are looking for a Performance Marketing Executive with 23 years of hands-on experience in managing and optimizing paid digital campaigns. The ideal candidate is data-driven execution-focused and has s...