Marketing Manager
Job Summary
Sector-Embedded Growth Marketing
- Partner directly with Sector Leaders and Client Partners
- Contribute to sector growth planning and named account strategies
- Translate sector propositions into targeted engagement approaches
- Develop and execute tailored marketing activity for priority accounts
- Design focused campaigns and initiatives aligned to account priorities
- Support progression of early-stage opportunities
- Orchestrate targeted executive events roundtables and briefings
- Develop content and engagement strategies aligned to sector challenges
- Enable sustained engagement within complex buying groups
- Participate in pipeline and growth discussions
- Ensure marketing activity supports sales objectives and opportunity progression
- Act as a trusted marketing advisor to sector stakeholders
- Track engagement and contribution to pipeline development
- Focus on meaningful account progression metrics rather than volume metrics