Business Development – International Exhibitions

Business Development (Executive / Manager)

1. Role Overview

This is a core position responsible for building a brand-new international exhibition business in Vietnam from the ground up. The role focuses on identifying and developing international partners introducing global exhibition models brands and concepts to the Vietnamese market for the first time and working directly with the Exhibition Units CEO.

This position is ideal for candidates with a global mindset strong capabilities in proposal development pitching and negotiation and a passion for building new markets at an early stage.

2. Key Responsibilities

• Conduct market research and proactively identify potential partners in Europe the Middle East Korea Japan China Singapore the U.S. and other markets.

• Establish and develop international partnerships in exhibitions MICE trade promotion and IP/branding.

• Prepare partnership proposals cooperation concepts business plans and MOU documentation tailored to each partner and market.

• Participate in discussions and negotiations of cooperation terms and support the signing of MOUs.

• Coordinate internally to handover partners post-MOU to operations and sales teams for further execution and relationship management.

• Monitor early-stage collaboration progress to ensure alignment with strategic objectives and international standards.

• Propose new exhibition ideas and business models; contribute to concept development zoning and industry mix when required.

Note: This role does not directly handle commercial contract signing; its primary focus is strategic partnership development and collaboration setup.

3. Candidate Requirements

• Flexible age range: candidates born in the 1990s or 2000s with a long-term career orientation in international business development.

• Minimum 2 years of experience in Business Development Partnership Development International Sales or Trade Promotion working with overseas clients and partners.

• Fluent English for business communication negotiation and proposal writing; Korean language skills are a plus.

• Strong ability in proposal writing project concept development pitching and international negotiation.

• Strategic proactive and creative mindset with the ability to work independently and develop new markets.

• Preference for candidates with experience in MICE exhibitions trade promotion or international consulting services.

4. Compensation & Benefits

• Income: Up to VND net

• Initial phase: No performance bonus applied due to the early-stage nature of the exhibition project.

Benefits upon Manager appointment:

• Social insurance contribution based on 6070% of salary

• Annual health check at Vinmec

• Health insurance package for the employee

• Group-level working environment international projects and long-term development orientation