Assistant Brand Manager
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Job Location:
Monthly Salary:
Posted on:
19 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
Business Planning and Budget Management
-Supports development and implementation of BP translating brand strategies into brand plans building a holistic and always on brand communication plan
-Ensures proper project and budget tracking and stays within the agreed budget
Brand Management
-Leads and contributes the brand part of projects of marketing peers as well as on/off premise and trade marketing
-Works closely with the Brand Manager local marketing team members and International HQ specialists to share learnings best practices to align plans share latest updates and insights
-Instigates and participates in creative sessions to develop tactics and assess best
practice case studies
-Always has the consumer and brand eye in every single project and ensures that all the communication stays within the brand equity
Advertising and Communication
Supports the Brand Manager in
-Generating consumer insights and translating them in successful brand initiatives
-Managing creative processes from briefing to implementation for campaigns around
cartoons occasions consumer activations and all Red Bull titled & 3rd party events
-Developing 360 consumer activation campaigns using new and innovative tactics
-Creating branding and through the line communication for specific marketing projects in strong collaboration with the respective marketing functions international brand & legal teams and respective local & international agencies.
Innovation & POS Communication
Supports the Brand Manager in
-Successful planning and execution of product & packaging launches together with sales finance and other marketing functions
-Creation and implementation of 360 launch plans
-Creation & implementation of perfect and ongoing POS plans throughout the year across all sales channels working in collaboration with Field and Trade Marketing teams.
-Collecting all learnings to share locally and with International HQ
Qualifications :
Achievement of agreed individual annual objectives
Delivers the brand part of the business plan
Sustains or strengthens the brand part of the trial and awareness study; past 4 week/12 months consumption TOM awareness and brand salience
Successful execution of product and packaging launches
Builds a strong transparent trusty partnership and cooperation with management and personnel
Strengthens agency service & client/agency relationships
Additional Information :
Turkish native Fluent in English
Bachelors Degree
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more
