Business Development Manager

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profile Job Location:

Nairobi - Kenya

profile Monthly Salary: KES 70000 - 70000
profile Experience Required: 3-4years
Posted on: 19 hours ago
Vacancies: 1 Vacancy

Job Summary

Job Purpose
Our client in the hospitality and tourism industry is looking for a Business Development Manager who will be responsible for driving the institutes growth through innovative business strategies market-driven product development and strategic partnerships. The position aims to grow student enrolment expand revenue from outside catering and short professional courses and strengthen industry and institutional partnerships.

Growth pathway
Initially the role will work closely with the Marketing Manager to align on recruitment and promotion the medium term the Business Development Manager will take on an expanded leadership role overseeing both business development and marketing functions to ensure integrated growth and brand positioning.

Key Responsibilities
1. Business Growth and Development
  • Develop and execute business growth strategies to increase student enrollmentrevenue and market share.
  • Identify and pursue new income-generating opportunities including corporate training short courses consultancy and outside catering.
  • Conduct market intelligence to identify new segments opportunities and competitor activities
  • Develop annual business development plans with clear targets and performance indicators.
2. Product Development and Innovation
  • Lead the design and roll-out of new academic and professional programs aligned to industry trends and market needs.
  • Collaborate with faculty and industry experts to enhance and diversify existing training offerings.
  • Support development of non-tuition income products (e.g. catering services digital learning modules and executive programs).
3. Strategic Partnerships and Stakeholder Engagement.
  • Build and nurture partnerships with tourism and hospitality stakeholders including government agencies associations hotels airlines and development partners.
  • Develop collaboration frameworks with local and international institutions for knowledge exchange internships and joint programs.
  • Represent the institute at key industry events and forums to promote visibility and attract partnerships.
4. Marketing Collaboration and Brand Development
  • Work closely with the Marketing Manager to design and implement effective student recruitment campaigns.
  • Support brand positioning strategies and ensure consistency in communication and institutional representation.
  • In the future lead and manage the marketing function to ensure alignment between business growth and brand strategy
5. Financial and Operational Accountability
  • Develop business proposals partnership frameworks and budgets to support business initiatives.
  • Monitor performance metrics evaluate ROI and prepare regular reports on growth and partnership outcomes.
  • Ensure alignment of all initiatives with the institutes strategic plan and sustainability objectives.

Requirements

  • Bachelors degree in Business Administration Marketing Tourism Management or a related field (Masters degree an added advantage).
  • Minimum of 3 years progressive experience in business development marketing or partnerships preferably in the education hospitality or tourism sectors.
  • Ability to identify opportunities grow markets and establish strategic relationships.
  • Strong understanding of tourism and hospitality trends in Kenya and the broader East African region.
  • Excellent communication negotiation and presentation skills.
  • Entrepreneurial mindset with a focus on innovation and measurable results.




Benefits





Required Skills:

Proven experience in marketing and selling luxury travel packages with a strong network in the travel industry. 3 to 5 years of experience in a similar role within the hospitality space or high-end tours and travel companies. Expertise in digital marketing brand management and media outreach. Strong negotiation presentation and relationship-building skills.


Required Education:

Bachelors degree in Marketing Business Hospitality or a related field.

Job Purpose Our client in the hospitality and tourism industry is looking for a Business Development Manager who will be responsible for driving the institutes growth through innovative business strategies market-driven product development and strategic partnerships. The position aims to grow studen...
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Company Industry

Airlines and Aviation / Aviation and Aerospace Component Manufacturing

Key Skills

  • Business Development
  • Sales Experience
  • B2B Sales
  • Marketing
  • Cold Calling
  • Account Management
  • Territory Management
  • Salesforce
  • Affiliate Marketing
  • CRM Software
  • negotiation
  • Lead Generation