Territory Trade Marketer

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profile Job Location:

Nairobi - Kenya

profile Monthly Salary: Ks 200000 - 200000
profile Experience Required: 5years
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Role Purpose:

To drive sales growth and market penetration for the new diaper product line within the assigned territory by building strong relationships with distributors retailers and key customers. The role focuses on executing sales strategies ensuring product availability and achieving monthly and quarterly sales targets.


Key Responsibilities:

  • Sales Achievement: Achieve primary and secondary sales targets for the diaper category within the assigned territory.

  • Market Development: Identify and develop new customers channels and opportunities to expand market presence for the diaper range.

  • Distribution & Visibility: Ensure product availability visibility and proper merchandising in retail outlets.

  • Trade Execution: Implement trade promotions consumer offers and in-store activations to drive product off-take.

  • Data-Driven Selling: Use sales automation tools to plan routes track sales performance monitor inventory and report on sales activities.

  • Relationship Management: Build and maintain strong business relationships with distributors wholesalers and retail partners.

  • Market Intelligence: Gather competitor information pricing trends and consumer feedback to support marketing and product improvement initiatives.

  • Reporting: Prepare daily weekly and monthly sales reports through the sales automation system.




Requirements

Qualifications & Experience:

  • Bachelors Degree in Sales Marketing Business Administration or a related field.

  • Minimum 47 years of experience in FMCG sales preferably with a diaper or baby care brand.

  • Proven track record of meeting or exceeding sales targets in a competitive FMCG environment.

  • Experience using sales automation software.

  • Strong distribution management and territory planning skills.



Other Requirements:

  • Age: Below 40 years

  • Valid driving license and willingness to travel extensively within the assigned territory.




Required Skills:

Strong network within hotels restaurants and catering businesses. Proven track record of meeting and exceeding sales targets. Minimum 68 years of experience in sales with at least 3 years in institutional/HORECA sales leadership. Analytical mindset with proficiency in MS Office / ERP systems.


Required Education:

Bachelors degree in Sales Marketing Business Administration or related field. MBA is an added advantage.

Role Purpose:To drive sales growth and market penetration for the new diaper product line within the assigned territory by building strong relationships with distributors retailers and key customers. The role focuses on executing sales strategies ensuring product availability and achieving monthly a...
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Company Industry

Industrial Machinery Manufacturing / Industrial Gases / Petrochemicals

Key Skills

  • Business
  • Marketing
  • User Interface
  • Web Content
  • A/B
  • Communication
  • CRM
  • Paid Search
  • HTML
  • Project Management
  • Content Marketing
  • Email Campaigns
  • ROI
  • Digital strategy
  • Analytics