Key Account Manager Lagos

Your Tasks

Job Purpose

Manage the development and execution of joint business plans customer engagement initiatives and daily operations within assigned key accounts to deliver sales market share and performance target

Principal Accountabilities

Financial Business Management

and manage monthly and quarterly IMS plans for designated accounts in line with national full-year objectives.
2. Support JBP development and track implementation against agreed KPIs (IMS share etc.).
customer-specific trade investments promotional plans and rebate performance

Analytics & Reporting

1. Provide accurate monthly sales forecasts using sell-out data customer stock levels and promotional activity trends.
insights from data (e.g. DSSR EPOS ROS 2B2) to highlight risks and opportunities.
performance reviews and monthly reports on KPIs pricing competition and activation ROI.
internal cross-functional planning with account-specific analytics

Stakeholder Management

1. Maintain relationships with key customer contacts for day-to-day operations and issue resolution.
and support resolution of customer disputes (pricing delivery availability etc.) in line with company policies.
with Distributor KAM and field team to ensure smooth implementation at store level

Strategy Development

customer plans aligned with national channel and category strategies.
annual JBP development and contribute inputs to national sales strategy sessions.
in preparing customer-facing presentations scorecards and business reviews

Selling & Negotiation

1. Participate in customer negotiations on promos pricing and listings with support from NKAM.
with internal teams to secure approvals on proposals and investments.
cross-functional relationships (Supply Chain Finance Marketing) to unlock opportunities

Operational Execution

and drive share of shelf SKU compliance and NPD availability across assigned outlets.
with Distributor field team and merchandising agencies for daily execution.
3. Track in-store activity performance and identify areas for corrective action

Sales Administration

listing status and assortment plans across customer formats.
all agreed activities in shared folders and update trackers regularly.
up on price change communications listing forms promo calendars and related admin.

Your Profile

1) BA/BSc in Business Administration Marketing or relevant field.

2) 35 years experience in FMCG sales or customer development.
3) Hands-on experience in modern trade or distributor-led customer management.

4) Exposure to key account planning and trade/shopper & customer marketing is an advantage.