Media Performance Analytics Manager

Career Category

Job Description

Join our team atAMGEN Capability Center Portugal number 1 company in Best WorkplacesTMhttps:// in Portugal in 2024 (category 201-500 employees) by the Great Place to Work Institute. We have a team of over 500 talented people and more than 40 different nationalities diverse areas of expertise and professional experience that are shaping the future of healthcare. This is your chance to explore a world of opportunities in different areas such as Cybersecurity Data & Analytics Digital Technology and Innovation Finance General & Admin Human Resources Regulatory Affairs and many Lisbons city center our AMGEN office fosters innovation excellence and inspiration. Come thrive with us at AMGEN supporting our mission To Serve Patients. What we do at AMGEN matters in peoples lives.

MEDIA PERFORMANCE ANALYTICS MANAGER

LIVE

WHAT YOU WILL DO

In this vital role you will lead measurement and performance tracking of paid media efforts across priority brands guiding the development of media KPIs and delivering analytics that inform optimization strategies.

As a strategic partner to brand leads Global Customer Capabilities (GCC) and external media agencies you will provide data-driven insights oversee dashboarding and reporting strategies and engage in high-level discussions to ensure media investments deliver measurable value aligned with Amgens commercial objectives.

The responsibilities of the role will include:

• Develop and manage media performance dashboards and storytelling presentations to enable executive-level decision-making.
• Oversee campaign data delivery identify trends and generate cross-channel insights.
• Translate performance into actionable recommendations to optimize return on investment (ROI).
• Drive alignment on KPI frameworks reporting standards and measurement practices.
• Act as a quality control owner for campaign data integrity and analytics deliverables.
• Supervise junior analytics staff and support capability building within Lisbon ACCP.
• Contribute to quarterly/ad hoc brand readouts and global reporting cycles.
• Uphold compliance with data privacy regulatory and legal standards.

WIN

WHAT WE EXPECT OF YOU

Our ideal candidate is collaborative data-savvy a problem solver who thrives on turning data into insights is meticulous and enjoys working in a fast-paced environment.

Minimum requirements

• 5 years of experience in analytics preferably in media analytics digital marketing measurement or commercial analytics.
• Experience using SQL being able to create and optimize queries for data extraction and analysis.
• Experience with marketing mix modeling (MMM) lift analysis and other media analytics.
• Proficiency in English (written and spoken) with outstanding data storytelling and executive presentation skills.
• Consistent record leading agency partners and influencing cross-functional stakeholders including senior brand leadership.
• Strong Excel and PowerPoint skills.
• Previous mentoring or people leadership exposure.
• University Degree in computer science engineering mathematics healthcare or related field.

Preferred requirements

• Familiar with visualization tools (e.g. Tableau Power BI) and media platforms (e.g. Google Ads DV360 Meta Ads Manager).
• Experience using Tableau Power BI or similar data visualization platforms is a plus.
• Experience in pharma/biotech or regulated industry is a plus but not required.

THRIVE

WHAT YOU CAN EXPECT OF US

• Vast opportunities to learn develop and move up and across our global organization.
• Diverse and inclusive community of belonging where colleagues are empowered to bring ideas to the table take risks and act.
• Generous AMGEN Total Rewards Plan comprising healthcare finance wealth and career benefits.
• Flexible work arrangements.

APPLY NOW

Objects in your future are closer than they us.

EQUAL OPPORTUNITY STATEMENT

AMGEN is an Equal Opportunity employer and will consider you without regard to your race color religion sex sexual orientation gender identity national origin protected veteran status or disability status.

We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process to perform crucial job functions and to receive other benefits and privileges of employment. Please contact us to request an accommodation.