Social Media Manager (Digital Media Agency)

Location: Lagos (Island)

Work Schedule: Flexible

About the Company: Our client is a fast-growing digital marketing agency with solid expertise working with diverse brands and industries in Africa.

Job Objective: The client is looking to hire a dynamic data-driven and highly creative Social Media Manager to lead its brands online presence and community engagement. The ideal candidate must be strategic organized and passionate about storytelling through digital platforms. S/he will oversee daily social media operations from content planning and execution to analytics and community management ensuring that every post aligns with the brands tone values and objectives.

Key Responsibilities:

Develop and implement a comprehensive social media strategy to increase brand awareness engagement and conversion.

Manage daily publishing across platforms (Instagram TikTok X Facebook LinkedIn YouTube Threads etc.).

Lead content planning and approval calendars ensuring all visuals captions and videos align with brand voice and campaign objectives.

Collaborate with content creators designers and copywriters to produce high-performing trend-driven content.

Track analyze and report on social media performance using data insights to optimize reach and engagement.

Build and maintain an active online community through real-time engagement DMs comments and brand interactions.

Monitor social media trends cultural moments and competitor activity to inform creative direction.

Develop and manage influencer partnerships and social media collaborations.

Support paid ad campaigns with organic strategy alignment.

Uphold brand consistency and tone of voice across all digital touchpoints.

Requirements

Bachelors Degree in Marketing Communications or related field (preferred).

35 years of proven experience managing social media for brands or agencies.

Strong understanding of digital marketing platform algorithms and social media best practices.

Excellent written communication skills and creative storytelling ability.

Experience using social media management and analytics tools (e.g. Meta Business Suite Hootsuite Buffer Sprout Later etc.).

Ability to interpret analytics and translate data into actionable strategy.

Skilled at balancing multiple projects with tight deadlines.

Basic design or video editing skills (Canva CapCut or Adobe tools) are a strong advantage.

Preferred Attributes:

Trend-savvy and culturally aware especially of Nigerian and global digital culture.

Strategic thinker with an eye for aesthetics and campaign cohesion.

Proactive collaborative and confident in leading creative discussions.

Passionate about storytelling audience psychology and brand building.

Benefits

Compensation - Base Pay ranges BTW N200000 N350000 Monthly net Other interesting benefits