Our client is seeking a Head of Events who will be a strategic leader responsible for shaping and executing the organizations events strategy to drive brand strength culture and stakeholder engagement.
Key Recipients of Work: Events Public Relations and Marketing teams
Primary Objective:
Provide direction and oversight across the full events portfolio while developing and empowering a high-performing team.
Ensure every event contributes to the broader business objectives reputation industry awareness and growth ambitions.
Deliver events that perform beyond operational excellence.
Strategic Development:
Define and implement the medium to long-term events strategy aligned with business objectives.
Translate business priorities into a cohesive annual events roadmap balancing innovation impact and ROI.
Provide strategic advice to leadership on event opportunities that strengthen brand positioning client engagement and market differentiation.
Lead inspire and develop the events team setting clear objectives and fostering professional growth.
Build and maintain strong senior stakeholder relationships acting as a trusted advisor for all event-related matters.
Event Portfolio Oversight:
Oversee planning and execution of large-scale high-impact events.
Set standards for event design guest experience and stakeholder outcomes ensuring consistency quality and brand alignment.
Approve budgets negotiate contracts and monitor financial performance to ensure measurable ROI.
Introduce innovative event concepts technologies and formats.
Ensure operational excellence in logistics compliance and on-site management.
Performance Measurement & Innovation:
Establish KPIs and success measures for all events; report on ROI outcomes and lessons learned.
Lead post-event evaluations and stakeholder debriefs to continuously improve delivery.
Foster a culture of innovation collaboration and improvement within the events team.
Event Management & Oversight:
Provide strategic leadership for the annual events calendar ensuring alignment with business stakeholder and client objectives.
Oversee the end-to-end event process: concept development budgeting planning logistics execution and evaluation.
Review and approve event plans and budgets prepared by the team.
Champion innovation in formats delivery methods and engagement approaches to elevate impact and attendee experience.
Ensure operational excellence in logistics and proactively manage risks.
Financial Management & Supplier Oversight:
Own the events budget with accurate forecasting cost control and financial accountability.
Oversee preparation and management of event costings; review and approve budgets.
Lead supplier and vendor relations to secure competitive pricing quality service and favorable terms.
Monitor and report on event expenditure highlighting efficiencies and improvement opportunities.
Provide guidance on balancing financial discipline with creativity and innovation.
Reporting & Strategic Insights:
Provide regular reports to senior leadership on event performance budgets ROI and alignment to strategic objectives.
Analyse event data financial performance and attendee feedback to inform future strategies.
Represent the events function in operational and leadership meetings maintaining transparency and proactive decision-making.
Maintain a dashboard of event metrics for ongoing monitoring and executive review.
Stakeholder Engagement:
Engage internal stakeholders to clarify event objectives and align outcomes with business priorities.
Represent the events function at senior leadership level providing strategic insights and updates.
Ensure effective communication and coordination across departments to maintain a seamless stakeholder experience.
Governance & Compliance:
Ensure all events comply with health safety legal and insurance requirements.
Uphold organizational values and leadership principles embedding them in team behaviors and event delivery.
Oversee governance processes ensuring consistency accuracy and integrity across all events.
Demonstrate professionalism and respect in interactions with internal and external stakeholders.
Lead by example in alignment with organizational values: Inspire Innovate Improve.
Inspire: Motivate creativity and enthusiasm within the team and among stakeholders.
Innovate: Encourage experimentation embrace change and seek new solutions.
Improve: Continuously refine processes enhance skills and pursue excellence.
Communication:
Collaborate effectively with various departments to ensure timely and clear communication.
Leadership:
Exhibit strong leadership attributes consistently across all aspects of work.