Marketing Strategist

Ikeja - Nigeria

Monthly Salary: Not Disclosed

Experience Required: 4-5years

Posted on: 21 days ago

Vacancies: 1 Vacancy

Job Summary

Responsibilities:

Develop and execute market strategy - translating insights performance data and market trends into actionable growth plans.
Build and manage a company-wide performance tracking framework ensuring Brand and Market alignment across all teams (Marketing Product People Spaces and Finance).
Partner with team leads to define key metrics performance dashboards and success measures that guide decision-making and accountability.
Conduct ongoing market audience and competitor research to uncover opportunities for expansion new verticals and deeper community engagement.
Support the Strategy and Expansion team in assessing new market opportunities space rollouts and regional growth feasibility.
Lead Marketing to align campaigns with market insights optimising channel strategy reach and conversion performance.
Drive periodic performance reviews and strategic retrospectives consolidating insights that inform leadership and shape the companys direction.
Translate data into compelling stories and recommendations that fuel both strategic planning and creative decision-making.
Support cross-team collaboration by connecting business outcomes to team-level priorities ensuring visibility and shared ownership of results.
Track and forecast growth trends across markets audience segments and channels using both quantitative and qualitative inputs.

Requirements:

5-7 years of experience in market strategy growth or business analysis ideally within a startup creative or consumer-facing brand.
Fluent in data storytelling turning metrics into meaning and meaning into movement.
Understand how markets shift and how brands grow blending insight with empathy.
Comfortable working cross-functionally collaborating with Strategy Product Operations and Finance teams to keep everyone aligned around measurable goals.
Hands-on with tools; whether its Excel Notion or data visualisation platforms and you use them to make insight accessible not intimidating.
Deeply curious about how people behave what drives engagement and how to translate those patterns into sustainable business growth.
Proactive resourceful and comfortable operating in a fast-moving high-accountability startup environment.

Location: Ikeja Lagos

Responsibilities:Develop and execute market strategy - translating insights performance data and market trends into actionable growth plans.Build and manage a company-wide performance tracking framework ensuring Brand and Market alignment across all teams (Marketing Product People Spaces and Finance...

Responsibilities:

Develop and execute market strategy - translating insights performance data and market trends into actionable growth plans.
Build and manage a company-wide performance tracking framework ensuring Brand and Market alignment across all teams (Marketing Product People Spaces and Finance).
Partner with team leads to define key metrics performance dashboards and success measures that guide decision-making and accountability.
Conduct ongoing market audience and competitor research to uncover opportunities for expansion new verticals and deeper community engagement.
Support the Strategy and Expansion team in assessing new market opportunities space rollouts and regional growth feasibility.
Lead Marketing to align campaigns with market insights optimising channel strategy reach and conversion performance.
Drive periodic performance reviews and strategic retrospectives consolidating insights that inform leadership and shape the companys direction.
Translate data into compelling stories and recommendations that fuel both strategic planning and creative decision-making.
Support cross-team collaboration by connecting business outcomes to team-level priorities ensuring visibility and shared ownership of results.
Track and forecast growth trends across markets audience segments and channels using both quantitative and qualitative inputs.

Requirements:

5-7 years of experience in market strategy growth or business analysis ideally within a startup creative or consumer-facing brand.
Fluent in data storytelling turning metrics into meaning and meaning into movement.
Understand how markets shift and how brands grow blending insight with empathy.
Comfortable working cross-functionally collaborating with Strategy Product Operations and Finance teams to keep everyone aligned around measurable goals.
Hands-on with tools; whether its Excel Notion or data visualisation platforms and you use them to make insight accessible not intimidating.
Deeply curious about how people behave what drives engagement and how to translate those patterns into sustainable business growth.
Proactive resourceful and comfortable operating in a fast-moving high-accountability startup environment.

Location: Ikeja Lagos