Senior Associate Marketing BI Analyst
Senior Associate Marketing BI Analyst
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Job Description
Career Category
Sales & Marketing OperationsJob Description
Join our team at AMGEN Capability Center Portugal number 1 company in Best WorkplacesTM ranking in Portugal (category 201-500 employees) by the Great Place to Work Institute. We have a team of over 300 talented people and more than 35 different nationalities diverse areas of expertise and professional experience that are shaping the future of healthcare. This is your chance to explore a world of opportunities in different areas such as Cybersecurity Data & Analytics Digital Technology and Innovation Finance General & Admin Human Resources Regulatory Affairs and many Lisbons city center our AMGEN office fosters innovation excellence and inspiration. Come thrive with us at AMGEN supporting our mission To Serve Patients. What we do at AMGEN matters in peoples lives.
SENIOR ASSOCIATE - MARKETING BI ANALYST
LIVE
What you will do
As a Senior Associate Marketing BI Analyst (MIO) you will play a critical role in tracking reporting and analyzing the performance of paid media campaigns that support Amgens strategic commercial initiatives. You will collaborate closely with the MIO Developer and contribute to the development of brand-agnostic insight-driven dashboards powered by MIOs robust data backboneincluding media web and HCP data visualized through Tableau. Your responsibilities will include synthesizing complex datasets leveraging AI features in BI platforms to automate insights and presenting findings to cross-functional stakeholders such as brand leads the Global Commercial Capabilities (GCC) team and more.
This role demands strong analytical thinking intermediate technical proficiency and a service-minded approach to delivering actionable insights that drive marketing effectiveness and investment optimization
Responsibilities will include:
Assist in translating business questions into analytical requirements supporting data extraction from cloud warehouses and marketing APIs.
Contribute to the design and upkeep of self-service dashboards (Power BI Looker Tableau) that monitor brand media and web performance.
Support the maintenance of KPI and metric definitions ensuring consistency across reports through documentation and semantic-layer alignment.
Perform exploratory and root-cause analyses on media and performance datasets to identify reporting issues and data anomalies.
Collaborate with BI Engineers to validate data quality and support enhancements to data models and pipelines.
Utilize AI features in BI platforms (e.g. Copilot Gemini) to assist in generating insights detecting anomalies and automating report creation.
Develop clear and compelling data storiesslides decks and automated reportsthat inform marketing and business decisions.
Proactively identify gaps in reporting and contribute ideas for improving measurement and dashboard capabilities.
WIN
What we expect of you
You are collaborative data-savvy and enthusiastic about contributing to marketing analytics in a global healthcare setting. You enjoy solving problems with data working with digital platforms and supporting commercial decision-making through insights.
Proven experience and skills needed:
Minimum 3 years of experience in analytics preferably in business intelligence marketing analytics dashboard development or related field.
Masters degree and 3 years of experience.
OR Bachelors degree and 5 years of experience.
University Degree in computer science engineering mathematics healthcare or related field.
Fluency in English both in written and oral communication.
Preferred Requirements:
Intermediary SQL skills plus hands-on experience with at least one major cloud warehouse (Snowflake BigQuery Databricks etc.)
Proficiency in a leading BI visualization tool (Tableau and Power BI preferred)
Working knowledge of front-end web development (e.g. React HTML etc.) ideally tailored towards delivering high quality designs
Familiarity with digital-marketing data (ad servers Google Analytics/Firebase social & search APIs) and key media metrics (CPM ROAS MER).
Strong data-storytelling and presentation abilitiesable to distill complex findings into clear business actions.
Experience collaborating with data engineers and cross-functional teams in an agile environment; comfort navigating ambiguity.
Effective communication skills and the ability to present findings to non-technical audiences.
Experience in pharma/biotech or regulated industry is a plus but not required.
THRIVE
What you can expect of us
Vast opportunities to learn develop and move up and across our global organization.
Diverse and inclusive community of belonging where colleagues are empowered to bring ideas to the table take risks and act.
Generous Amgen Total Rewards Plan comprising healthcare finance wealth and career benefits.
Flexible work arrangements.
APPLY NOW
Objects in your future are closer than they appear. Join us.
EQUAL OPPORTUNITY STATEMENT
Amgen is an Equal Opportunity employer and will consider you without regard to your race colour religion sex sexual orientation gender identity national origin protected veteran status or disability status.
We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
.Required Experience:
Senior IC
Employment Type
Full-Time
