Sales Manager
Sales Manager
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Job Description
Sales Manager – Alcohol / Non Alcohol Beverages Importation & Distribution
Location: Douala Cameroon
Industry: Alcohol / Non Alcohol Beverages Importation & Distribution
Job Summary:ON BEHALF OF OUR CLIENT:
We are seeking on behalf of our client an experienced and dynamic Sales Manager to oversee their Alcohol / Non Alcohol Beverages importation portfolio in Douala. The successful candidate will be responsible for managing sales marketing inventory and client relationships while ensuring smooth operations from distribution forecasting and payment schedules. The role requires a strategic thinker with strong analytical and leadership skills to drive growth in the market.
Key Responsibilities:
Importation Logistics & Inventory Management:
- Oversee the importation process ensuring all required documentation is prepared and submitted on time.
- Handle container shipments ensuring timely clearance and smooth logistics from the port to the warehouse.
- Work closely with the freight forwarder (transitaire) to facilitate customs clearance and avoid delays.
- Ensure compliance with local import regulations including obtaining necessary vignettes and approvals for alcohol distribution.
- Monitor and track shipment schedules ensuring accurate reporting of expected delivery timelines.
- Manage inventory levels ensuring optimal stock rotation to prevent product expiration or damage.
- Work closely with warehouse staM to streamline storage unloading and distribution operations.
Sales & Business Development:
- Develop and execute sales strategies to increase market share and revenue.
- Conduct regular market analysis to identify new business opportunities and potential clients.
- Build and maintain strong relationships with on trade and oM trade clients.
- Negotiate contracts pricing and terms with clients and distributors.
- Lead and monitor sales team performance to achieve monthly and annual targets.
Forecasting Payment & Reporting:
- Analyze historical sales data and market trends to create accurate sales forecasts and purchasing plans.
- Monitor and follow up on payments from clients to ensure timely collection.
- Review payment due dates for all orders and proactively manage overdue clients.
- Implement an eMective payment tracking system and take action on late payments including reminders and escalation when necessary.
- Prepare and present weekly and monthly reports on sales performance prospecting activities stock depletion and payment status.
Marketing & Brand Promotion:
- Develop and implement marketing campaigns to increase brand visibility and sales.
- Organize tastings promotional events and partnerships with industry stakeholders.
- Ensure eMective merchandising and placement of products at retail locations.
Required Skills & Qualications:
- Bachelor’s degree in Business Administration Sales Marketing or a related eld.
- 3 to 5 years of experience in sales and importation preferably in the wine spirits or FMCG sector.
- Proven ability to develop and execute sales strategies and forecasts.
- Strong understanding of importation logistics and customs regulations in Cameroon.
- Excellent negotiation and communication skills.
- Bilingual: Fluent in both English and French (spoken and written).
- Procient in Microsoft ORice (Excel Word PowerPoint)
- Strong leadership and team management skills.
- Highly organized with the ability to handle multiple tasks and work under pressure.
Employment Type
Full Time
