drjobs Head of Growth and Marketing

Head of Growth and Marketing

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1 Vacancy
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Job Location drjobs

Brooklyn, NY - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Location: Fully Remote

Type: Full time

About Livepeer:

Livepeer is on a mission to build the worlds open video infrastructure. Founded in 2017 it is the worlds first open-source protocol for decentralized video streaming built on Ethereum. The project has empowered developers to create scalable cost-effective and censorship-resistant video applications. The Livepeer network has transcoded billions of minutes serving Web3 and Web2 platforms across gaming entertainment social media and 2024 Livepeer AI was introduced unlocking Livepeers computer network for AI inference workflows. From real-time video transcription and object detection to scene recognition and AI-powered editing Livepeer AI brings advanced machine learning directly into the decentralized video stack. These new tools not only reduce costs but also empower developers to build richer smarter and more engaging video experienceswhether for Web3 platforms AI-powered dApps or even traditional video use cases.

The role

Were seeking a hands-on execution-minded Head of Growth and Marketing to architect and lead the marketing strategy for Daydream Livepeers real-time AI video product. Youll own Daydreams end-to-end growth strategy from brand and product positioning to go-to-market execution while building a world-class community around real-time generative media that consists of builders applied researchers and creative technologists.

What youll do

GTM strategy:

Build and lead Daydreams growth strategy: define positioning messaging and narrative so Daydream becomes the default community for open source real-time AI video innovation.

Own all core growth marketing functions: brand product marketing content growth community events PR/comms standing up the right capabilities at the right time and be accountable for the success of each function.

Drive pre-PMF momentum: generate excitement and clear narrative before product-market fit is fully locked; source and onboard design partners; be hypothesis driven and turn early wins into repeatable playbooks for breakthrough use cases (e.g. real time visualization live avatars interactive broadcasts).

    Community architecture:

    Architect and execute community-led growth for the real-time AI video ecosystem amongst our key personas: builders applied researchers and creative technologists.

    Be (or architect) a visible credible presence within technical communities. Inspire them by showcasing compelling use cases and engage them through mechanisms that create authentic enthusiasm / participation.

    Coordinate with Livepeer Foundation Marketing to align on broader web3/decentralised ecosystem strategy and community engagement.

    Operating model & leadership

    Balance multiple goals based on business needs - across community growth developer adoption product marketing and early GTM traction.

    Recruit and lead a high-performing growth team; set clear metrics rituals and dashboards for ecosystem health (activation retention contributions partner velocity). Have a player-coach mentality to execute with excellence and hire for leverage as motion matures.

    Operate as a peer-level sparring partner to technically deep founders; balance technical credibility with growth urgency.


      About you

      Must-have experience

      • AI domain fluencyideally in AI creative tools AI developer platforms or open-source AI.
      • Community builder with a track record in technical or emerging ecosystems using strategies like creating pull through narrative community partnerships and more.
      • Early-stage leadership (founder early growth or marketing lead strongly preferred).
      • Tenure: 5 years building technical communities; leadership: 2 years leading teams or cross-functional initiatives.
      • Strong network across AI/video/generative communities (models companies researchers conferences).

          Skills

          • Operators mindset: experiment-driven metrics-literate and execution-oriented.
          • Thrives in fast-paced unstructured settings; creates clarity for self and team; strong stakeholder management up down and across.
          • Technically credible with developers; translates research and infra into clear value.
          • Strategic storyteller who can craft campaigns that create hype and opportunity around a theme or vision.

          Nice to have

          • Background in decentralised/web3 ecosystems.
          • Experience with open-source community.

          Compensation and Benefits:

          • Base Salary: market related.
          • Token package: Competitive token package with a 3-year vesting schedule.
          • Employee Stock Option Plan: Competitive ESOP with 4-year vesting and a 1-year cliff.
          • Annual Adjusted Salaries: Every January we review and adjust pay.
          • Holidays: 25 vacation days per year plus any national holidays.
          • A day off on your birthdaybecause you deserve to celebrate! (If it falls on a weekend take another day off that week.)
          • Learning and Development Budget: 2000 USD per year to invest in courses certifications or workshops to grow in your role.
          • Learning and Development Budget: 2000 USD per year to invest in courses certifications or workshops to grow in your role.
          • Insurance: Comprehensive medical dental and vision insurance in applicable locations.
          • Pension: Company pension contributions in applicable locations.
          • Equipment: Choose a laptop of your preference and anything you need for a comfortable work setup (well purchase it for you).
          • Home Office Upgrades: 300 USD every two years to refresh your workspace at home.
          • Flexible Working: Flexible hours to support work-life balance.
          • Annual Company Retreat: Once a year we fly the whole company to an exciting global location for a week of connection collaboration and funall expenses covered.
          • Team Meetups: Each team comes together in person once a year to build trust spark ideas and share meaningful moments that go beyond the screen.
          • Subscription Gift: 250 USD per year to spend on a personal subscription of your choice whether thats a streaming service audiobook platform or another subscription that adds enjoyment to your life.
          • Work Anniversary Rewards: At Livepeer we love recognising your journey. As you reach 3 4 5 years and beyond youll be celebrated with gift card rewards.
          • Celebrate Lifes Big Moments: Whether its a wedding a new baby or another major milestone well mark the occasion with a celebration gift.
          • Referral Bonus: Refer great talent to Livepeer and earn 100 LPT tokens when theyre hired and successfully complete their probation.
          • Latest Tech: Work with cutting-edge AI and the latest technologies alongside an innovative and entrepreneurial team.

          Apply Now!

          Join Livepeer AI and shape the future of video streaming and AI tooling.

          Resources to learn more about Livepeer



                Employment Type

                Full Time

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