Virtual Account Management Lead
Virtual Account Management Lead
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Job Description
The Lead of Virtual Account Management - EU & Turkey will lead a team managing longtail accounts across different markets in Europe and Turkey. This role is focused on optimizing account performance driving advertising revenue and increasing deal value from longtail vendors. The ideal candidate will bring a mix of strategic insight data-driven decision-making and operational excellence to create scalable solutions that maximize value for vendors and the business.
Main responsibilities:
Develop and execute strategies to drive advertising revenue from longtail accounts.
Identify opportunities to increase Average Revenue Per Account through AdTech products and tailored promotional campaigns.
Analyze vendor performance and implement initiatives to increase deal value and partnership longevity.
Lead and oversee Virtual Account Management teams across different markets. Set clear performance objectives for teams and ensure alignment with company goals.
Foster a high-performing collaborative team culture focused on delivering value to both vendors and the company.
Leverage analytics to segment longtail accounts prioritize outreach and design targeted campaigns.
Monitor KPIs such as revenue growth Deal value and penetration to measure success.
Generate insights from performance data to guide strategic decision-making and resource allocation.
Partner with Process Design Analytics and Growth teams to design and implement value-adding initiatives for longtail accounts.
Act as the central point of contact for VAM-related topics ensuring alignment with company-wide objectives.
Qualifications :
Minimum 8 years of experience in account management business development or revenue generation roles in technology e-commerce or FMCG industry
Proven experience in BPO shared service centers and process design is required.
Prior experience of working in a regional team managing stakeholders across several APAC markets is a plus
Self-motivated with a strong sense of ownership over projects and organizational goals
Willingness to learn with a desire to understand all aspects of driving growth for the business
Ability to communicate and collaborate effectively with a diverse range of people and job functions
Good team spirit with the ability to work independently and efficiently to deliver useful business insights
Project management skills with the ability to manage multiple projects simultaneously and prioritize organizational need
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
