eCommerce Marketing Manager - International
eCommerce Marketing Manager - International
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Job Description
The eCommerce International team is recruiting an eCommerce Marketing Manager to be at the forefront of our global growth! Based at Head Office in Leicestershire offering a competitive salary alongside great benefits such as private medical insurance staff discount company bonus to name a few..
At NEXT not only are we one of the UKs largest fashion retailers but were also one of the largest listed companies full-stop. Selling our products and thousands of world-famous brands both in-store and online UK and Internationally. Whats more were growing. Fast. And its the kind of growth and investment that is exciting for everyone in our business.
The International eCommerce Trading team fuels global growth by managing and optimising online product sales across 80 international markets. They drive exciting product launches strategic promotions and collaborate with leading third-party platforms to maximise sales and brand visibility worldwide.
The role
As our eCommerce Marketing Manager you will own the marketing roadmap driving brand awareness and customer engagement across key international markets. Working at the heart of a commercially driven team youll harness sales data and web metrics to uncover insights into customer engagement. Your proactive data-led approach will fuel smart impactful decisions enabling you to spot opportunities optimise campaigns and accelerate profitable sales growth.
What else is involved
- Drive profitable sales growth for your region
- Think commercially about the shopping experience
- Create engaging and relevant marketing content that delivers on key KPIs
- Build strong external relationships to support sales growth objectives
- Work closely with the Trading Manager and Product Trading Manager to deliver commercially relevant content & campaigns
- Own the Marketing roadmap
- Champion awareness of the NEXT brand for key International markets and clearly communicate our USPs values and vision to the customer
- Push for exposure on locally relevant marketing channels across your region
- Plan and deliver relevant Campaigns across key touchpoints (offsite marketing homepages Emails etc) using market trends and product insights
- Optimise the incremental revenue that is driven by marketing
- Leverage localised seasonal events to drive customer engagement
- Work closely with Paid Marketing to drive engaged high-quality traffic that results in incremental customers and sales for your region
- Own the customer metrics for your region
- Build a clear understanding of the core customer for your markets and how you can tailor marketing communications to best resonate with them
- Drive increased order frequency and AOV by ensuring NEXT is front of mind for customers as a one-stop fashion and homeware destination
- Understand the different customer pots within your region and build a compelling strategy to drive customer acquisition and retention
- Work closely with the promotions team to provide relevant and personalised incentives to customers that result in profitable incremental sales
So what are we looking for
To be successful in the role you must be commercial analytical and comfortable with data metrics have previous experience of working within an eCommerce Marketing or Campaign led role be passionate about delivering best in class marketing campaigns and be skilled at delivering engaging and informative content. You must be a strong communicator who is confident about taking on a leadership role whilst not being afraid of asking questions so if this sounds like you this is the role for you and your career!
Youll be doing all this from our Enderby Leicestershire Head Office - 3 days a week in the office and 2 from home per week. Bring your energy. Play to your strengths. Make things bigger and better than before. Lets Take It On.
The benefits
Well discuss more of what youll get when you work for NEXT at interview but heres an overview of what you can expect:
- Competitive salary range of 42000 - 50000
- Profitrelated company bonus
- Contributions into a pension scheme
- Life assurance
- Sharesave scheme which allows you to invest in NEXT and claim your share of our success
- A newly refurbished subsidised restaurant and bar
- On-site nursery (salary sacrifice scheme) in Leicester
- Staff shop on site in Enderby and other locations in the UK
- Juice bar and coffee shop on-site
- Free parking on-site including car sharing
- Free company bus service to and from Leicester city centre and other areas
- 25% staff discount on most NEXT products either in our stores or delivered directly to your desk
- National and local discounts on goods and services
- A digital GP healthcare service
- Private Medical Insurance
- & more!
Required Experience:
Manager
Employment Type
Intern
