Company Overview
Food buddies is a pioneering Food & Beverages company headquartered in Chennai acting as a research and technology partner for its valued clients Food buddies stand out by integrating innovative technology solutions with food research thus driving the business forward in a competitive market. Discover more about us at our website .
Job Overview
We are seeking a highly motivated Lead Generation Manager to join our team in Chennai. This is a fulltime midlevel position that requires 4 to 6 years of relevant work experience. The ideal candidate will spearhead our lead generation strategies optimize the process and build a robust pipeline for our sales team.
Qualifications and Skills
- Proven expertise in online lead generation with a deep understanding of creating and executing digital campaigns to attract potential leads.
- Advanced skills in outbound lead generation and identifying new business opportunities through various channels.
- CRM software proficiency is essential ensuring precise management and analysis of customer relations and lead data.
- Experience in email marketing adept at crafting compelling messages designed specifically to capture interest and generate leads.
- Competency in data analysis enabling the candidate to interpret patterns and optimize lead generation strategies effectively.
- Proficiency in marketing automation tools to streamline operations and improve lead acquisition processes.
- Strong knowledge of SEO and SEM to boost online visibility and enhance inbound marketing efforts.
- Excellent communication skills with the ability to translate technical insights into strategic action plans for marketing and sales teams.
Roles and Responsibilities
- Develop and implement innovative lead generation strategies that align with Foodbuddies business goals.
- Manage and optimize the process flow of capturing nurturing and handing over leads to the sales team.
- Collaborate with the marketing team to create compelling campaigns that effectively target potential leads and markets.
- Analyze and report on lead generation metrics providing insights to inform and refine future strategies.
- Utilize CRM software to maintain a detailed and organized lead database ensuring timely followups and information accuracy.
- Identify new tools and technologies that can enhance lead generation capabilities and integrate them into existing processes.
- Stay uptodate with industry trends and best practices to ensure Foodbuddies remains competitive in lead acquisition efforts.
- Train and guide junior team members in best practices for effective lead generation and data management.
Required Experience:
Manager