Senior Segment Marketing Manager
Senior Segment Marketing Manager
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Job Description
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences diagnostics and biotechnology
At Cytiva one of Danahers 15 operating companies our work saves livesand were all united by a shared commitment to innovate for tangible impact.
Youll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danahers system of continuous improvement you help turn ideas into impact innovating at the speed of life.
Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake lifesaving activities ranging from fundamental biological research to developing innovative vaccines new medicines and cell and gene therapies.
At Cytiva you will be able to continuously improve yourself and us working on challenges that truly matter with people that care for each other our customers and their patients. Take your next step to an altogether lifechanging career.
Learn about the Danaher Business System which makes everything possible.
The Senior Segment Marketing Manager (d/f/m) for Cytiva is responsible for translating annual strategic plans into targeted marketing initiatives building value propositions and driving top of mind strategic messaging and content that addresses segment customer challenges to increase demand generation.
This position report to the Director Segment Marketing and is part of the Bioprocess Segment Marketing located in Marlborough US Amersham UK or Uppsala Sweden and will be office based onsite.
What you will do:
Translates annual strategic account plans into marketing initiatives with associated value propositions.
Utilize account insights to design and localize campaigns and messaging around segment customer challenges.
Implement segment omnichannel campaigns to drive engagement and demand generation.
Coordinate with teams to develop value props and adapt segmentspecific collateral that resonates with target segments.
Deliver marketing KPI targets for funnel and segment visibility.
Who you are:
BS or equivalent degree in marketing or life sciences or related field.
Five years of experience in marketing roles for bioprocessrelated or life science applications
Ability to translate complex technical concepts into customer focused marketing messages value proposition and content that builds storylines which resonate with the needs of scientists and leaders.
Experience managing marketing projects from inception to completion achieving milestones through leadership and collaboration with crossfunctional teams.
Driven to achieve short and longterm business goals and targets.
It would be a plus if you also possess previous experience in:
Demonstrated experience in networking and building professional relationships.
Ability to communicate clearly and effectively in written and verbal formats.
Demonstrated sales experience
This job is also eligible for bonus/incentive pay.
We offer comprehensive package of benefits including paid time off medical/dental/vision insurance and 401(k) to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole discretion unless and until paid and may be modified at the Companys sole discretion consistent with the law.
Join our winning team today. Together well accelerate the reallife impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life.
For more information visit .
Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race color national origin religion sex age marital status disability veteran status sexual orientation gender identity or other characteristics protected by law. We value diversity and the existence of similarities and differences both visible and not found in our workforce workplace and throughout the markets we serve. Our associates customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
The EEO posters are available here.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform crucial job functions and to receive other benefits and privileges of employment. Please contact us at to request accommodation.
Required Experience:
Manager
Employment Type
Full-Time
