Admissions Communications Analyst - Administrative AnalystSpecialist Exempt I - Undergraduate Admissions and Recruitment

Working Title

Admissions Communications & CRM Analyst

SF StateUniversity

San Francisco State is an Equal Opportunity Employer and does not discriminate against persons on the basis of race religion color ancestry age disability genetic information gender gender identity gender expression marital status medical condition National origin sex sexual orientation covered veteran status or any other protected status. Reasonable accommodations will be provided for qualified applicants with disabilities who selfdisclose by contacting the Senior Human Resources Manager.

Applicants may visit for more information on SF States policy prohibiting discrimination and how to file an online report using the procedures under Executive Order 1096 Revised. Inquiries can be directed to the campus Title IX Coordinator and Discrimination Harassment and Retaliation Administrator by callingor emailing

San Francisco State is a 100 Smoke/VaporFree Campus. Smoking or Vaping of any tobacco/plantbased substance is not permitted on any University properties.

The person holding this position may be considered a mandated reporter under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.

This position may be a designated position in the California State Universitys Conflict of Interest Code. The successful candidate accepting this position may be required to file Conflict of Interest forms subject to the regulations of the Fair Political Practices Commission.

Department

Undergraduate Admissions & Recruitment

Appointment Type

This is a oneyear probationary position.

Time Base

FullTime 1.0 FTE)

Work Schedule

Monday Friday 8:00AM5:00PM

Anticipated Hiring Range

$5497.00 Per Month $65964.00 Annually)

Salary is commensurate with experience.

Position Summary

Reporting to the Director of Undergraduate Admissions & Recruitment the Admissions Communication Analyst is responsible for providing comprehensive support for the recruitment and admissions digital communication systems and websites. This position is vital for the processes which transfer data between the CRM the institutional student information system other internal systems as well as third party vendors. The Admissions Communications Analyst will assist in maintaining accurate and transparent documentation of the CRM and other technical processes and workflows to maintain levels of efficiency and quality service. Collaborative efforts with various teams are essential for developing targeted campaigns and maintaining data accuracy. The Admissions Communications Analyst assists the Director by developing analytics to monitor effectiveness inform strategy and tactics and measure/evaluate success of operations.

Position Information

Communications Coordination:

Create and update emails texts and events in CRM system and PeopleSoft Campus Solutions for prospective and admitted students parents and counselors.
Assist with creating maintaining and scheduling PeopleSoft 3C Engine CommGen batch system processes.
Create or modify PeopleSoft SQL data queries and CRM groups to select correct populations for communications.
In coordination with the Director develop and implement the overall admissions communication schedule.
Regularly and consistently upload leads in accordance with established standards and procedures and ensure timely inclusion in corresponding communication plans.
Perform testing prior to release of communications to ensure proper implementation.
Work with stakeholders to confirm communication plan and monitor deployments for completion and deliver ability.
Maintain and enhance features in the applicant portal lead generation forms and corresponding form communications as needed.
Develop and maintain training materials and documentation for communications business processes.
Provide CRM user training and support.

Data Reporting Analysis Communications

Build produce and process reports as needed for stakeholders.
Based on assessments and data gathered make recommendations to the Director regarding areas of improvement in recruitment and admissions communication.
Create and maintain audits to ensure integrity of data transferred between the CRM and Campus Solutions.

Appropriately tailor communication content to peer supervisory executive and customer audiences.

Website Maintenance

Use a content management system (CMS) to edit and review text and media on Admissions web pages.
Ensure that all content and videos meet accessibility standards and have consistent design/branding.
Collaborate with Strategic Marketing & Communications team as needed to create and update website content.

Other Duties as Assigned

At All Times
Demonstrate behaviors that are in line with the User Friendly Principles (P530C) and Principles of Conduct fora MultiCultural University (P30D)
Demonstrate safe work practices for oneself others and the office environment.

Minimum Qualifications

Requires general knowledge and skills in the applicable administrative and/or program field with a foundational knowledge of public administration principles practices and methods. This foundation would normally be obtained through a bachelors degree and/or equivalent training and administrative work experience involving study analysis and/or evaluation leading to the development or improvement of administrative policies procedures practices or programs.

Typical knowledge and skill requirements:

• Working knowledge of general practices program and/or administrative specialty. Basic knowledge of and ability to apply fundamental concepts. Working knowledge of budget policies and procedures.
  Ability to learn interpret and apply a wide variety of policies and procedures relating to and impacting the applicable program organizational unit and/or administrative specialty.
  Knowledge of basic methods and procedures for research and statistical analysis and the ability to apply them.
  Ability to analyze data and make accurate projections using business mathematics and basic statistical techniques.
  Ability to organize and plan work and projects including handling multiple priorities.
  Ability to make independent decisions and exercise sound judgment.
  Ability to compile write and present reports related to program or administrative specialty.
  Demonstrated ability to establish and maintain effective working relationships within and outside the work group and serve as a liaison for the organizational unit.
  Working knowledge of and ability to apply standard theories principles practices and techniques applicable to the program and/or administrative specialty to develop conclusions and make recommendations.
  Thorough knowledge of policies procedures and outside regulations pertaining to the applicable program and/or administrative specialty.
  Working knowledge of operational and fiscal analysis and techniques.
  Ability to take initiative and independently plan organize coordinate and perform work in various situations where numerous and diverse demands are involved.
  Skill in the research development and evaluation of policies and programs including skill in the collection evaluation and interpretation of data to develop sound conclusions and make appropriate recommendations.
  Expertise in investigating and analyzing problems with a broad administrative impact and implications. Ability to anticipate problems and address them proactively.
  Demonstrated ability to effectively interpret organize and present information and ideas in written or presentation form.
  Ability to train others on new skills and procedures and provide lead work direction.

Preferred Qualifications

Four years of administrative work experience involving study analysis and/or evaluation leading to the development or improvement of administrative policies procedures practices or programs.
Knowledge of knowledge of and experience with university recruitment and admissions.
Strong written and verbal communication skills with a solid foundation in grammar spelling and the composition of various communication methods.
Demonstrated expertise in and advanced knowledge of databases email distribution programs and list management.
Bachelors degree or equivalent combination of degree and work experience

Demonstrated ability to write basic SQL statements and develop reports.
Knowledge of online publishing platforms including HTML coding and content management systems(e.g. Drupal 8.
Ability to support a Customer Relationship Management (CRM) system (such as Liaison EMP Slate Sales Force); technical and functional knowledge.
Knowledge of student database management systems (such as PeopleSoft OnBase).
Experience with Graphics/Web Design through tools such as Canva and Adobe Illustrator.
Experience working in a higher education setting and developing communication strategies for a diverse college student population.
Excellent organizational skills. Evidence of coordination of multiple projects and/or assignments and establishing priorities.
Ability to collect evaluate and interpret data to develop sound conclusions and make appropriate commendations.
Ability to work with end users to define functional business requirements and translate them into technical specifications.
Expertise investigating and analyzing problems with broad administrative impact and implications.
Ability to anticipate problems and address them proactively.
Demonstrated ability to effectively interpret organize and present information and ideas in written or presentation form.
Ability to train others on new skills and procedures and provide lead work direction.
Core Competencies embody the following competencies:
Bias toward collaboration and teamwork.
Effective communication skills across a variety of venues

Customer/Client Focus with an emphasis in problem solving and resolution.
Personal effectiveness and credibility as demonstrated by interpersonal and professional confidence.
Diversity and inclusion

Environmental/Physical/Special

Must be able to work for extended periods at personal computers and computing screens.
Must be able to competently interact with a culturally and ethnically diverse population of students faculty and staff.

PreEmployment Requirements

This position requires the successful completion of a background check.

Eligibility to Work

Applicants must be able to provide proof of US Citizenship or authorization to work in the United States within three business days from their date of hire.

Benefits

Threaded through our Total Compensation package is a commitment to Bridging Lifes Transitions. SF State is committed to providing our employees with a comprehensive program that rewards efforts that are appreciated by your colleagues students and the customers we serve.

We offer a competitive compensation package that includes Medical Dental Vision Pension 401k Healthcare Savings Account Life Insurance Disability Insurance Vacation and Sick Leave as well as State Holidays and a dynamic Fee Waiver program all geared towards the Universitys commitment to attract motivate and retain our employee.

CSUEU Position (For CSUEU Positions Only)

Eligible and qualified oncampus applicants currently in bargaining units 2 5 7 and 9 are given hiring preference.

Additional Information

SF STATE IS NOT A SPONSORING AGENCY FOR STAFF OR MANAGEMENT POSITIONS. (i.e. H1B VISAS).

Thank you for your interest in employment with California State University (CSU). CSU is a state entity whose business operations reside within the State of California. Because of this CSU prohibits hiring employees to perform CSUrelated work outside of California with very limited exception. While this position may be eligible for occasional telework all work is expected to be performed in the state of California and this position is assigned to oncampus operations.

CSU strongly encourages faculty staff and students who are accessing campus facilities to be immunized against COVID19 or declare a medical or religious exemption from doing so. Any candidates advanced in a currently open search process are encouraged to comply with this requirement. The systemwide policy can be found at and questions may be sent to

The Human Resources office is open Mondays through Fridays from 8 a.m. to 5 p.m. and can be reached at.

Please note that this position position requirements application deadline and/or any other component of this position is subject to change or cancellation at any time.