Creative Lead - Fixed Term Contract
Creative Lead - Fixed Term Contract
Posted on :
11-04-2025
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1 Vacancy
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Job Description
The Opportunity
Creative Lead at Culture Kings is responsible for coordinating all content needs for the ANZ business. This involves driving the creation distribution and optimization of content that not only engages and educates the target audience but also contributes to the achievement of the organizations broader marketing and business objectives. By providing strategic leadership fostering collaboration and staying attuned to industry trends the Creative Lead plays a pivotal role in enhancing brand presence generating leads and driving business success through effective graphic design photography and videography output.
Who we are
Culture Kings represents the relationship between music sport and fashion. These are the three foundation pillars upon which Culture Kings stands. Within each of these components streetwear has underlined and evolved to become an essential part of culture.Culture Kings prides itself on exclusivity and superiority offering a premium retail experience across all genres cultures styles and ages combined with an extensive and curated range from 100 leading street sport and fashion brands from all around the globe. Each Culture Kings store displays an electrifying atmosphere unparalleled in retail presenting some of Australias leading DJs performing daily instore. Frequently visited by some of the worlds best athletes artists and tastemakers Culture Kings is ahead of its game offering an elite perspective of the everchanging global streetwear landscape.
Key Responsibilities
- Responsible for creating a comprehensive content strategy that outlines the goals target audiences messaging channels and key performance indicators (KPIs) for content marketing efforts.
- Enhance the organizations brand identity and reputation through strategic content creation. This includes maintaining consistent and effective messaging and tone across all assets that is true to the brand identity.
- Focuses on understanding the needs preferences and behaviors of the target audience. They create content that resonates with the audience addresses their pain points and provides value.
- Oversee the creation of various types of content such as blog posts videos infographics graphic design photography and more. Additionally they may curate and share relevant thirdparty content to add value to the audience.
- Develops distribution strategies to ensure that content reaches the right audience through appropriate channels such as social media email marketing partnerships and more.
- Manage content and design marketing teams and provide direction mentorship and feedback to ensure highquality content output.
- Work with internal and external brand partners and stakeholders to deliver content and results in line with all parties expectations
- Reviews and maintains all PDs and KPIs of the content and design team
- Understands content performance across all marketing channels and educates the content and design team to comprehend data and optimize creative output
- Engage with stakeholders across various teams to build briefs and understand content needs and lead the creative team to deliver while providing open communication outward
- Support the Retail business in all forms of retail store asset requirements including but not limited to POS Store Signage Billboards Store promotional event assets largescale print and more
- Nurture and support the development of all creative team members including 1:1s performance reviews and general day to day performance discussions
Skills and Experience
- 5 years in a senior content creative or marketing leadership rolepreferably in fashion lifestyle or retail/eComm.Ability to build and execute a holistic content strategy across multiple platforms.
- Previous work in fastpaced environments with tight deadlines and strong creative expectations.
- Strong storytelling skills to align content with brand voice and marketing goals.
- Experience with developing content KPIs and measuring performance
- Proven track record of managing creative teams including graphic designers photographers videographers and content writers.
- Skilled at crossfunctional collaboration and stakeholder management (internal external).
- Expertise in maintaining brand consistency across all creative outputs (tone messaging and visuals).
- Strong understanding of fashion and streetwear branding particularly in the ANZ and US markets.
- Handson experience with graphic design photography and videography.
- Content creation and optimization for email marketing website (homepages banners) social media retail store assets and print.
- Knowledge of distribution channels including paid media email social partnerships and more.
This will be a twelve 12 month Fixed Term contract with Culture Kings!
What Culture Kings offers you
- Generous team discounts and employee recognition
- Neverending career growth opportunities
- Exciting fastpaced and dynamic environment with a supportive team
- Free onsite parking
- No office politics corporate protocol or useless business jargon is needed. We love keeping the entrepreneurial vibe of the best in the world team that comes together to change the status quo
APPLY NOW!
There has never been a more exciting time to join Culture Kings as we expand innovate and continue to be the most soughtafter streetwear retailer on the market! If this is the opportunity youve been waiting for we want to hear from you. Please apply now with your CV outlining your experience and why you believe you are the right fit for the role.
#CultureKings #CultureKingsCareers
Culture Kings Inc. is an Equal Opportunity Employer (EOE). Were committed to a diverse and inclusive workplace and encourage applicants from all walks of life. Come join us different makes us better.
Employment Type
Contract
Key Skills
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