Employer Active
Job Alert
You will be updated with latest job alerts via emailJob Alert
You will be updated with latest job alerts via emailAs Global Touchpoint Owner Website & PIM/MAM Manager you will be part of the global marketing team of the business unit Measuring Tools. You will take care of a seamless website experience for our users from managing the Business Unit specific requirements for the data distribution to the marketing and product content itself on the website. You will be responsible for the brand strategy implementation on the website touchpoint ensuring that the touchpoint ROI is optimized as well as for the business unit level capability of productspecific marketing data distribution among the different channels.
Your responsibilities will include the following:
Owns the website strategy (based on overarching marketing and touchpoint strategy) of the business unit with a focus on improving top of funnel traffic user engagement
Ensures usercentric UX design relevant and engaging web content
Responsible for the continuous evolution of BU website making sure it is state of the art
Leads the of all major web projects spanning UX design development and optimization
Translates the online content strategy in communication campaign concept for the web and leads the implementation of organic SEO tactics
Implements content updates and ensures the accuracy of information
Owns the relationship with the development agency internal technical stakeholders
Owns core web metric goals analytics tracking reporting insights & performance for the website
Responsible for operating the BU PIM/MAM (product marketing information) system and our capability to deliver product specific data to all our channels worldwide
Coordinates between BDO (global business IT support unit) Channel owners and Technical Platform Manager of consuming systems
Responsible for implementation and optimization of data maintenance processes
Together with the BDO responsible for the overarching information architecture
and governance of compliance to that structure
Qualifications :
Which requirements are important to us
Background: You have a bachelors degree in Marketing Communication Business Administration or related field (Master is a plus).
Experience: In order to be successful in this job you would need to have the majority of professional experiences listed below:
You are passionate digital marketing expert with more than 5 years of experience in digital marketing and/or digital sales
Capability to handle a diverse landscape of internal stakeholders with differing interests across hierarchy levels
Proficient in handling IT and digital marketing systems
Efficiency in using Microsoft Office (Excel PowerPoint)
Strong level of affinity for online marketing AI tools and technology trends in marketing
Solid project management skills and ability to handle complexity
Experience with web CMS systems and agile collaboration tools (eg. Jira)
Personality: If most of the sentences below are true to you youd have a good chance to a perfect match with our requirements:
You are team player with a proven track record in digital marketing and/or digital sales.
Solid project management skills and ability to handle complexity.
You are excellent communicator creative person and skilled in internal stakeholder management.
You have strong resultorientation and clear commitment to achieving ROI targets.
Efficient structured and independent way of working with clear priorities
Positive and proactive attitude willingness to not only apply but also build processes
Working practice: Profound analytical and contextual thinking with a datadriven mindset.
Languages: You are fluent in English. Other language knowledge is an advantage.
Additional Information :
Get to know our #LikeABosch benefits.
We would like to help you GROW so we offer you:
We would like you to ENJOY the benefits of balancing your life and your work so we pay attention to:
You could join an INSPIRING community worth to belong:
Are you ready to work #LikeABosch
Please apply with your English CV!
If you require any further information please feel free to contact us on the following number:. Our colleagues can help you with answers during the weekdays between 08:00 a.m. till 16:00 p.m.
Remote Work :
No
Employment Type :
Fulltime
Full-time