Sr Marketing Manager

If you are passionate about building the future of shopping and you enjoy the challenge of building net new experiences from the ground up this strategic yet confidential project could be the program for you. Our project is a new shopping experience that provides customers a place to discover even more affordable Fashion Home Lifestyle Electronics and other products at ultralow prices. This exciting product discoverydriven CX is full of products across categories at low prices with fulfillment in one to two weeks. The stores intuitive browsebased UX and thumbstopping discounts encourage exploration basket building and repeat purchases. It is still early days and the perfect time to join a fastmoving team at the ground level.
We are looking for a datadriven Senior Marketing Manager with strong customer focus analytical skills and an entrepreneurial spirit to join the marketing team. This key strategic role build our go to market strategy and to drive traffic and new customers to amazon stores. The ideal candidate is able to navigate ambiguity on a daily basis build and execute a go to market strategy that delivers traffic at scale and action data driven insights in realtime as we learn more about our customers. This role requires the ability to build strong working relationships both across the team (Product Tech Finance Legal) and across key Traffic & Events stakeholders (EU XCM NavX). The right candidate is able to force multiply at scale with partner teams.

Key job responsibilities
1. Build the new Traffic strategy and bring it to life working with relevant partner teams
2. Creating EUspecific promotional messages and content to ensure relevance and resonance with local markets and (deal) events.
3. Set up testing and experimentation to gain data driven insights to maximize Traffic from onsite off Amazon marketing and ingresses
4. Lead the creation of the specific Sales & Deals events and execute across functions
5. Collaborate and build trust across critical partner teams to secure and implement strategic placements across Amazon Core
6. Think Big to deliver net new traffic sources working across Product Tech and Marketing
7. Coordinate with US counterparts to stay aligned on WW marketing strategy

The position can be based in any of the following EU locations: London Luxembourg Munich Berlin Milan Madrid Paris.

Basic Qualifications
Relevant professional experience in marketing communications audience strategy and media
Bachelors degree in a relevant field
Experience building executing and scaling crossfunctional marketing programs
Experience using data and metrics to measure impact and determine improvements
Experience managing or working within crossfunctional marketing and creative teams
Selfmotivated and comfortable working independently with minimal supervision
Strong verbal and written English communication skills

Preferred Qualifications
Previous work experience in a fastpaced environment with demonstrated experience of having high adaptability
Experience in influencing senior leadership through data driven insights
Deep knowledge in auctionbased media like programmatic and paid social
Experience in owning Traffic driving strategy for a high priority shopping experience

Experience in professional noninternship marketing
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience leading gotomarket for consumer software or hardware product launches

Experience using any of SQL or other analytical tools for conducting data analysis
Experience with customer segmentation profiling and targeting

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