Digital Marketing Manager
Digital Marketing Manager
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Salary Not Disclosed
1 Vacancy
Job Description
What Youll Do:
Performance Marketing & eCommerce
- Optimize paid media across Meta Google YouTube TikTok and emerging platforms to drive traffic and ROI.
- Oversee DTC omni-channel and pureplay platforms including merchandising pricing and promotions.
- Use insights to refine media targeting conversion funnels and support CRO initiatives.
Content & Influencer Management
- Lead agile development of platform-specific content including A content for marketplaces.
- Manage creators and agencies to deliver brand-aligned assets.
- Identify and manage influencer and UGC partnerships to boost engagement and advocacy.
Sampling & Event Activation
- Plan and execute sampling and events to drive trial and support eCommerce growth.
- Align sampling and events with broader digital campaigns.
- Collaborate cross-functionally to integrate sampling and event initiatives with digital campaigns.
Reporting & Collaboration
- Track and report on digital and eCommerce KPIs with actionable insights.
- Collaborate with internal teams and agencies for seamless execution.
- Set and monitor investment budgets to ensure delivery against KPIs and ROMI.
Qualifications :
What You Bring to the Table:
- Bachelors degree in Business Marketing Digital Media or a related field
- 5 years of experience managing end-to-end eCommerce operations digital marketing or performance media within FMCG or retail industries
- Proven track record of driving growth through digital commerce channels including DTC omni-channel and pureplay platforms
- Strong expertise in paid media strategy and execution across platforms such as Meta Google TikTok and marketplaces
- Experience leading agile content creation influencer programs and UGC campaigns to boost brand engagement and sales
- Demonstrated ability to manage cross-functional collaboration with Marketing Sales Creative eCommerce and external agencies
- Data-driven mindset with strong analytical skills to interpret performance metrics and optimize campaigns
- Excellent project management skills with the ability to manage multiple priorities in a fast-paced test-and-learn environment
Additional Information :
Why Join Jack Links
- Be part of something bigger: Jack Links is a global brand with a strong presence in the APAC region.
- Collaborate across teams: Work alongside our APAC team members to bring our unique culture to life!
- Supportive environment: Join a fun cohesive team committed to achieving greatness.
Whats Next
Ready to make your mark Click APPLY NOW to submit your cover letter and CV. We cant wait to hear from you!
Additional Information:
- Applications are open to candidates with eligibility to work in Australia
- Pre-employment checks including a criminal convictions check are required for successful candidates.
- All your information will be kept confidential according to EEO guidelines.
Join Jack Links and become a key player in shaping the future of protein snacking in APAC. Lets make it happen together!
Remote Work :
No
Employment Type :
Contract
Employment Type
Contract
