SEO Senior Specialist REMOTE

SEO Senior Specialist for Marketing department of top tier global law firm. This position can be fully remote.
This position will develop and measure the search engine optimization (SEO) program for the firm, including keyword research, content ideation, link acquisition, search campaigns, and monitoring of technical SEO issues. This position works closely with Marketing, Business Development, and other teams firm wide supporting content marketing plans.
Duties:
Maximize traffic growth on the websites and blogs using SEO methods, ensuring SEO techniques and strategies are fully implemented and consistent across sites. Write detailed SEO requirements for web content (e.g., bio pages, practice pages, articles, blog posts, landing pages) that maximize ROI and increase rankings of search result listings. Optimize site architecture, URL structures, and content for maximized indexing and keyword relevance. Provide SEO analysis and recommendations for content development in coordination with SEO performance goals. Report on key metrics and project status, to stakeholders firm wide. Problem solve individual issues as necessary. Educate lawyers and the Marketing and Business Development teams on SEO technical and content best practices, utilizing the latest trends in techniques. Remain current with SEO, search engine, social media, and internet marketing industry trends and developments.
Position Requirements: Must have at least three to five years of relevant SEO experience, knowledge of content marketing and an understanding of technical SEO. Legal or professional services experience is highly preferred. Proven success with developing SEO programs that drive measurable audience growth and user engagement and contribute to wider marketing strategies and initiatives. Ability to analyze and act on data, and a knack for testing, experimentation, and optimization. Proficient with Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, and other industry leading SEO tools. Strong mix of technical, analytical, and interpersonal skills. Able to work in both strategic and tactical modes of operating. Working knowledge of HTML/CSS/JavaScript/Ajax and other web programming languages a plus. Salary is commensurate with experience.