Associate Planning Manager

Job Description:

Responsibilities

• Lead strategic planning across multiple accounts translating business objectives into innovative result-driven media strategies.
• Drive integrated campaigns across digital social and traditional channels maximizing platform effectiveness.
• Act as a trusted advisor to clients delivering strategic recommendations and identifying growth opportunities.
• Leverage consumer market and competitive insights to shape future-ready media strategies.
• Monitor and evaluate campaign performance ensuring continuous optimization and effectiveness.
• Mentor and develop a team of planners fostering a culture of excellence collaboration and innovation.
• Build strong partnerships with media vendors and internal teams to ensure best-in-class campaign execution.
• Contribute to the overall vision innovation and growth of media practice.

Requirements

• Minimum 5 years experience in media planning within an agency environment.
• Proven experience leading integrated campaigns with a strong digital-first mindset.
• Strong analytical capabilities with expertise in consumer insights media strategy and performance optimization.
• Excellent client management and stakeholder communication skills.
• Demonstrated ability to lead and develop high-performing teams.
• Fluent in English and Cantonese; Mandarin is a plus.
• Proactive entrepreneurial mindset with a positive and solutions-oriented attitude.

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purpose

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