Marketing Manager (Fashion)
صاحب العمل نشط
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
شارك هذه الوظيفة
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
الوصف الوظيفي
Looking for a highly strategic and hands-on Marketing Manager to lead and coordinate all marketing efforts across online and offline channels. Youll be responsible for brand growth campaign execution performance marketing and customer loyalty. If youre a data-driven storyteller with a passion for fashion digital and women-led brands this is your opportunity.
Key Responsibilities:
Strategic Planning & Leadership
- Develop and execute the annual marketing plan across all platforms (e-commerce retail social offline).
- Define and manage campaign calendars aligned with sales targets and product drops.
- Lead competitive and market research and translate insights into actionable strategies.
- Collaborate directly with the Co-CEO and cross-functional teams (e.g. design sales
production).
Digital & Performance Marketing
- Manage Meta Google TikTok and influencer marketing strategies to maximize ROAS.
- Oversee content strategy ad creatives and audience segmentation.
- Track KPIs: conversions CAC retention ROI and share weekly/monthly reports.
Brand & Content
- Ensure brand consistency across all touchpointsfrom homepage banners to Instagram captions.
- Work with a creative team to produce high-impact visuals videos and campaigns.
- Build and evolve the brand tone storytelling and human connection with customers.
CRM & Loyalty
- Oversee email marketing SMS and customer segmentation to drive repeat purchases.
- Develop loyalty programs referral campaigns and post-sale engagement flows.
Team Management
- Supervise a small team of content creators ad specialists and coordinators.
- Set goals provide mentorship and create a performance-driven culture.
Requirements:
- 4 years of experience in marketing (preferably in fashion beauty or e-commerce).
- Strong understanding of digital marketing platforms (Meta Ads Google Ads Shopify
Klaviyo etc.).
- Proven ability to drive sales through creative and analytical thinking.
- Excellent communication copywriting and leadership skills
- A passion for womens fashion and brand-building.
نوع التوظيف
دوام كامل
